Global White Mulberry Leaves Extract Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

By Type;

Food, Cosmetics and Personal Care, Nutraceuticals, Pharmaceuticals, and Others.

By Form;

Powder, Liquid, and Capsule.

By Application;

Dietary Fibers, Antioxidants, Organic Compounds, and Others.

By End User;

General Consumers, Food and Beverage Manufacturers, Healthcare Professionals, and Cosmetics Manufacturers.

By Geography;

North America, Europe, Asia Pacific, Middle East and Africa and Latin America - Report Timeline (2021 - 2031).
Report ID: Rn323934800 Published Date: March, 2025 Updated Date: April, 2025

Introduction

Global White Mulberry Leaves Extract Market (USD Million), 2021 - 2031

In the year 2024, the Global White Mulberry Leaves Extract Market was valued at USD 51,888.86 million. The size of this market is expected to increase to USD 121,244.61 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 12.9%.

The global white mulberry leaves extract market is experiencing significant growth, driven by increasing consumer awareness of natural and herbal remedies. White mulberry (Morus alba) leaves have been traditionally used in herbal medicine due to their rich bioactive compounds, including flavonoids, alkaloids, and polyphenols. These compounds are known for their antioxidant, anti-diabetic, and cholesterol-lowering properties, making white mulberry leaf extract a sought-after ingredient in the pharmaceutical, nutraceutical, and functional food industries. The rising prevalence of lifestyle-related health conditions such as diabetes and obesity has further fueled the demand for plant-based health supplements, contributing to market expansion.

The increasing adoption of natural and organic ingredients in dietary supplements and functional foods has propelled the use of white mulberry leaf extract. Its ability to regulate blood sugar levels and improve metabolic health has made it a popular choice among health-conscious consumers. The global shift toward plant-based alternatives in the wellness and nutrition industry has also played a crucial role in the market's growth. Additionally, advancements in extraction techniques have enhanced the bioavailability and potency of white mulberry leaf extract, increasing its appeal across different end-user industries, including cosmetics and personal care.

From a regional perspective, Asia-Pacific dominates the market, primarily due to the deep-rooted use of herbal medicine in countries such as China, Japan, and India. Traditional Chinese Medicine (TCM) and Ayurveda have long recognized the benefits of white mulberry leaves, and their integration into modern formulations has supported market expansion. Meanwhile, North America and Europe are witnessing growing demand, driven by consumer preference for natural supplements and the rise of preventive healthcare trends. The presence of established nutraceutical brands and increasing research on botanical extracts further contribute to market development in these regions.

Despite its growth potential, the global white mulberry leaves extract market faces challenges such as quality control, regulatory approvals, and supply chain constraints. The variability in the active compounds due to climatic and geographical factors affects standardization, making it essential for manufacturers to invest in quality assurance and research. However, ongoing innovations in product formulation, coupled with expanding applications in functional foods, pharmaceuticals, and cosmetics, are expected to drive sustained market growth in the coming years.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Type
    2. Market Snapshot, By Form
    3. Market Snapshot, By Application
    4. Market Snapshot, By End User
    5. Market Snapshot, By Region
  4. Global White Mulberry Leaves Extract Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. Drivers
        1. Growing Demand for Herbal and Natural Supplements
        2. Rising Popularity of Functional Foods and Beverages
        3. Expanding Applications in Pharmaceuticals and Cosmetics
      2. Restraints
        1. Limited Scientific Evidence for Certain Health Claims
        2. Stringent Regulatory Approvals and Compliance Issues
        3. Seasonal Availability and Supply Chain Challenges
      3. Opportunities
        1. Increasing Investments in Herbal Medicine Research
        2. Expanding E-commerce and Online Retail Channels
        3. Rising Demand for Organic and Clean-label Products
    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Segmentation
    1. Global White Mulberry Leaves Extract Market, By Type, 2021 - 2031 (USD Million)
      1. Food
      2. Cosmetics and Personal Care
      3. Nutraceuticals
      4. Pharmaceuticals
      5. Others
    2. Global White Mulberry Leaves Extract Market, By Form, 2021 - 2031 (USD Million)
      1. Powder
      2. Liquid
      3. Capsule
    3. Global White Mulberry Leaves Extract Market, By Application, 2021 - 2031 (USD Million)
      1. Dietary Fibers
      2. Antioxidants
      3. Organic Compounds
      4. Others
    4. Global White Mulberry Leaves Extract Market, By End User, 2021 - 2031 (USD Million)
      1. General Consumers
      2. Food and Beverage Manufacturers
      3. Healthcare Professionals
      4. Cosmetics Manufacturers
    5. Global White Mulberry Leaves Extract Market, By Geography, 2021 - 2031 (USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Benelux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia & New Zealand
        5. South Korea
        6. ASEAN (Association of South East Asian Countries)
        7. Rest of Asia Pacific
      4. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
      5. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
  6. Competitive Landscape
    1. Company Profiles
      1. Nutra Green
      2. Swanson Health Products
      3. NuVitality
      4. Undersun Biomedtech Corp.
      5. Kordel's
      6. Shaanxi SCIGROUND Biotechnology Co. Ltd.
      7. Biotic Nature Products
      8. Phytotech Extracts Pvt Ltd
      9. Nans Products
      10. iHerb LLC.
  7. Analyst Views
  8. Future Outlook of the Market