Global Water Treatment System (Point of Use) Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

The Global Water Treatment System (Point of Use) Market is segmented by Device into Counter-Top Units, Faucet-Mounted Filters, and Others, offering various solutions tailored to specific water treatment needs. Counter-Top Units are standalone systems placed on a kitchen counter and are popular for residential use due to their ease of installation and effectiveness in providing purified water. These units often feature multi-stage filtration processes, including reverse osmosis or activated carbon, and are suitable for families or individuals who require a high volume of purified water. Faucet-Mounted Filters, on the other hand, are compact devices directly attached to the faucet, providing convenience and affordability for residential consumers. These filters are easy to install and replace, making them an attractive option for homeowners seeking quick access to clean drinking water. The Others category includes a range of devices like under-sink systems, pitchers, and portable water filters, which cater to different water purification preferences and requirements. These devices cater to both residential and non-residential applications, providing versatile and user-friendly water treatment solutions.

In terms of Technology, the market includes various advanced water treatment methods such as Reverse Osmosis (RO), Distillation, Filtration, and Others. Reverse Osmosis is a leading technology in point-of-use systems, as it is highly effective in removing dissolved salts, heavy metals, and other contaminants from water. RO systems are widely used for providing high-quality drinking water in both residential and commercial settings. Distillation technology works by boiling water to produce steam, which is then condensed to remove impurities, and while it is highly effective, it can be slower and more energy-intensive than other methods. Filtration remains the most common and cost-effective method, using activated carbon or other filters to remove chlorine, sediment, and other pollutants. The Others category includes newer and emerging technologies such as ultraviolet (UV) disinfection and mineral filtration, which provide additional options for consumers seeking specific water treatment features.

The market is also segmented by Application into Residential and Non-Residential categories, each driving distinct demand patterns. The Residential segment focuses on home consumers seeking affordable, reliable water treatment solutions for daily use, including drinking water, cooking, and showering. As concerns over water quality increase and consumers become more aware of contaminants like chlorine, heavy metals, and bacteria, residential point-of-use systems are increasingly seen as an essential part of maintaining healthy living environments. On the other hand, the Non-Residential segment includes businesses, commercial establishments, and industrial facilities that require point-of-use systems to ensure a constant supply of purified water for employees, customers, and production processes. Non-residential applications often require larger, more robust systems designed to meet higher demand and more stringent water quality standards. Both segments are experiencing significant growth, driven by rising water quality concerns, regulatory pressures, and the increasing need for sustainable and efficient water treatment solutions.

Global Water Treatment Products Segment Analysis

In this report, the Global Water Treatment System (Point of Use) Market has been segmented by Device, Technology, Application and Geography.

Global Water Treatment System (Point of Use) Market, Segmentation by Device

The Global Water Treatment System (Point of Use) Market has been segmented by Device into Counter-Top Units, Faucet-Mounted Filters and Others.

Filtration is a widely used water treatment technology that involves removing suspended solids, impurities, and contaminants from water by passing it through a porous medium. Technologies in this segment include membrane filtration (such as microfiltration, ultrafiltration, and nanofiltration), sand filtration, and activated carbon filtration. Membrane filtration is particularly popular due to its ability to remove fine particles and microorganisms, making it suitable for both industrial and municipal applications.

Chemical treatment involves using chemicals to remove contaminants, neutralize pollutants, or disinfect water. This segment includes technologies such as chlorination, ozonation, and chemical coagulation and flocculation. Chlorination is one of the oldest and most commonly used methods for disinfecting water, while ozonation is gaining popularity due to its effectiveness in eliminating pathogens and organic compounds without leaving residual chemicals.

Biological treatment uses microorganisms to break down organic matter and pollutants in water. This segment includes technologies such as activated sludge, biofiltration, and sequencing batch reactors. Biological treatment is commonly used in wastewater treatment plants to reduce the biochemical oxygen demand (BOD) and improve water quality before discharge or reuse. It is highly effective for treating organic pollutants and is considered environmentally friendly due to its reliance on natural processes.

Advanced oxidation processes involve the generation of highly reactive radicals to degrade pollutants and contaminants in water. Technologies in this segment include photocatalysis, Fenton's reaction, and UV-hydrogen peroxide treatment. AOPs are used to remove persistent organic pollutants and emerging contaminants that are difficult to treat with conventional methods. They are often applied in industrial wastewater treatment and potable water purification to ensure high-quality water standards.

The Global Water Treatment System (Point of Use) Market is driven by increasing water scarcity, stringent regulations, and the growing demand for clean and safe water. The adoption of advanced technologies and the development of innovative solutions continue to shape the market, addressing the diverse needs of residential, commercial, and industrial sectors.

Global Water Treatment System (Point of Use) Market, Segmentation by Technology

The Global Water Treatment System (Point of Use) Market has been segmented by Technology into Reverse Osmosis, Distillation, Filtration and Others.

The municipal sector is one of the largest end-users of water treatment products. This segment focuses on providing clean and safe drinking water to urban and rural populations. Municipal water treatment facilities utilize a range of products, including filtration systems, disinfectants, and chemical additives, to remove contaminants and pathogens from water sources. With increasing urbanization and population growth, the demand for advanced water treatment solutions in this sector is expected to rise significantly.

The industrial sector encompasses a wide array of industries such as power generation, oil and gas, pharmaceuticals, and food and beverage, all of which require water treatment solutions for various processes. Water treatment products in this segment are used for boiler feed water treatment, cooling water treatment, and wastewater treatment. Industries are increasingly adopting sustainable practices, driving the need for efficient and eco-friendly water treatment solutions to comply with stringent environmental regulations and reduce operational costs.

The commercial sector includes establishments such as hotels, hospitals, and office buildings, which require water treatment products to ensure high-quality water for various purposes, including drinking, sanitation, and HVAC systems. This segment is driven by the need to maintain health and safety standards, improve energy efficiency, and reduce water-related maintenance issues. The growing awareness of water conservation and sustainability practices further propels the demand for advanced water treatment products in this sector.

The residential sector involves households using water treatment products to improve the quality of their tap water. Products such as water softeners, filtration systems, and purification units are popular among consumers concerned about the safety and taste of their water supply. The increasing focus on health and wellness, along with the rising awareness of potential contaminants in drinking water, drives the demand for residential water treatment products. As consumers become more informed about the benefits of clean water, the market for home water treatment solutions is expected to expand steadily.

Global Water Treatment System (Point of Use) Market, Segmentation by Application

The Global Water Treatment System (Point of Use) Market has been segmented by Application into Residential and Non- Residential.

The Global Water Treatment System (Point of Use) Market is segmented by Application into Residential and Non-Residential categories, each catering to distinct needs and requirements for water purification. The Residential segment focuses on individual households and small-scale applications where water treatment systems are installed directly at the point where water is consumed, such as kitchen faucets, showers, and under-sink systems. These systems are popular for providing clean, safe drinking water by filtering out contaminants like chlorine, heavy metals, and bacteria, thus ensuring the health and safety of the household. With growing concerns about water quality and the increasing availability of affordable, easy-to-install systems, this segment has witnessed a significant rise in adoption. Homeowners are increasingly choosing point-of-use water treatment solutions due to their convenience, cost-effectiveness, and ability to address specific water quality issues.

The Non-Residential segment covers a broader range of applications in commercial, industrial, and public sectors. In commercial settings, such as offices, restaurants, and hotels, point-of-use water treatment systems are crucial for providing clean and safe water for employees, customers, and guests. These systems are typically larger and more robust than residential systems to meet the higher volume demands of these establishments. In industrial settings, such as manufacturing plants, power stations, and laboratories, water treatment systems are used to ensure the purity of water used in production processes or for cooling. Point-of-use systems in these environments are often tailored to meet specific water quality standards required for particular industrial operations. Furthermore, public sector applications, such as schools, hospitals, and government buildings, rely on point-of-use water treatment systems to ensure the safety of drinking water for a large number of people.

As concerns over water contamination and quality continue to rise, both residential and non-residential markets for point-of-use water treatment systems are expected to grow significantly. Technological advancements have led to the development of more efficient, compact, and user-friendly systems that are capable of addressing a wide range of water quality issues, from simple filtration to more complex purification processes like reverse osmosis and UV treatment. As a result, these systems are becoming increasingly popular in both households and commercial/industrial settings, as they offer convenient, on-demand solutions for ensuring water safety and improving water taste and odor. Additionally, rising awareness of environmental sustainability is likely to drive the adoption of water treatment systems that help reduce plastic waste from bottled water, further expanding the market across both segments.

Global Water Treatment System (Point of Use) Market, Segmentation by Geography

In this report, the Global Water Treatment System (Point of Use) Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

Global Water Treatment System (Point of Use) Market Share (%), by Geographical Region, 2024

North America is a mature market for water treatment products, characterized by stringent regulatory standards and a focus on environmental sustainability. The United States and Canada are the primary contributors to the market, driven by significant investments in infrastructure modernization and the replacement of aging water treatment facilities. Industrial sectors such as oil and gas, pharmaceuticals, and food processing also demand advanced water treatment solutions to comply with regulatory requirements. The region's emphasis on research and development fosters innovation, leading to the adoption of new technologies like membrane filtration and UV disinfection.

Europe is another prominent region in the Global Water Treatment System (Point of Use) Market, with countries like Germany, France, and the United Kingdom leading in market share. The European Union's stringent environmental regulations, such as the Water Framework Directive, drive the demand for advanced water treatment technologies. The region also prioritizes sustainable water management practices, encouraging the adoption of water reuse and recycling systems. Moreover, Europe's focus on reducing carbon emissions and promoting the circular economy contributes to the growth of eco-friendly water treatment solutions.

The Asia-Pacific region is experiencing rapid growth in the water treatment products market, fueled by urbanization, industrialization, and population growth. China, India, and Japan are key markets in the region, with significant investments in water infrastructure development. The rising demand for clean and safe drinking water, coupled with increasing industrial activities, drives the need for efficient water treatment solutions. Governments in the region are implementing policies and initiatives to address water scarcity and pollution, further propelling market growth. Additionally, the Asia-Pacific region is witnessing a surge in desalination projects to meet the growing water demand.

Latin America and the Middle East & Africa regions present emerging opportunities in the water treatment products market. In Latin America, countries like Brazil and Mexico are focusing on improving water and sanitation infrastructure, driving demand for water treatment solutions. The region's agricultural sector also requires effective water management to enhance productivity. In the Middle East & Africa, water scarcity and the need for sustainable water management solutions are critical drivers. Desalination technologies are gaining traction in the Middle East, while African nations are investing in water treatment infrastructure to address water quality challenges and support economic development.

This report provides an in depth analysis of various factors that impact the dynamics of Global Water Treatment System (Point of Use) Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.

Drivers, Restraints and Opportunity Analysis

Key players in Global Water Treatment System (Point of Use) Market include:

• Pentair Plc. (Pentair)
• Hindustan Unilever Limited (HUL)
• COWAY CO., LTD (Conway)
• Culligan

In this report, the profile of each market player provides following information:

• Company Overview and Product Portfolio
• Key Developments
• Financial Overview
• Strategies
• Company SWOT Analysis