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Add to CartGlobal Patient Engagement Technology Market Growth, Share, Size, Trends and Forecast (2025 - 2031)
By Services;
Consulting Services, Implementation Services, Training & Education Services, and Others.By Product;
Chronic Diseases, Women's Health, Mental Health, and Others.By Application;
Financial Health Management, Health Management, Social Management, and Home Healthcare Management.By End User;
Hospitals, Diagnostic Imaging Centers, and Others.By Geography;
North America, Europe, Asia Pacific, Middle East and Africa, and Latin America - Report Timeline (2021 - 2031).Introduction
Global Patient Engagement Technology Market (USD Million), 2021 - 2031
In the year 2024, the Global Patient Engagement Technology Market was valued at USD 28,438.57 million. The size of this market is expected to increase to USD 86,377.57 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 17.2%.
The global patient engagement technology market is experiencing rapid growth as healthcare systems increasingly prioritize patient-centered care and seek innovative solutions to enhance patient involvement in their health management. Patient engagement technologies encompass a wide range of digital tools and platforms designed to facilitate active patient participation, improve healthcare outcomes, and streamline communication between patients and healthcare providers. These technologies include patient portals, mobile health applications, remote monitoring devices, telehealth platforms, and personalized health education resources. By empowering patients with access to their health information, appointment scheduling, medication reminders, and real-time communication with care teams, these tools enhance patient satisfaction, adherence to treatment plans, and overall health outcomes. The surge in chronic diseases, the growing geriatric population, and the increasing emphasis on preventive care drive the demand for effective patient engagement solutions. Additionally, the global shift towards value-based care, which focuses on patient outcomes rather than service volumes, underscores the importance of engaging patients in their care journeys. Technological advancements, such as artificial intelligence, machine learning, and big data analytics, further bolster the capabilities of patient engagement platforms, offering personalized and predictive insights that cater to individual patient needs.
Healthcare providers and organizations are recognizing the significant benefits of adopting patient engagement technologies. These benefits include improved clinical outcomes, reduced hospital readmissions, enhanced operational efficiency, and lower healthcare costs. Moreover, the COVID-19 pandemic has accelerated the adoption of digital health solutions, as social distancing measures and the need for remote care have highlighted the critical role of patient engagement technologies in maintaining continuity of care. Regionally, North America dominates the market due to its advanced healthcare infrastructure, high digital literacy, and supportive government initiatives promoting digital health. Europe follows closely, driven by widespread healthcare reforms and the integration of health IT systems. The Asia-Pacific region is emerging as a lucrative market, propelled by increasing healthcare investments, growing smartphone penetration, and rising awareness of digital health benefits.
Despite the promising growth, the market faces challenges such as data privacy concerns, integration issues with existing health IT systems, and varying levels of digital literacy among patients. However, continuous innovation, regulatory support, and collaborative efforts among stakeholders are expected to address these challenges and propel the market forward.
Global Patient Engagement Technology Market Recent Developments
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In December 2020, Roche launched a digital platform to personalize diabetes management in Thailand. In Thailand, there are 4.3 million diabetics, half of whom are analysed and treated, and only one-third of those analyzed and treated meet their treatment goals.
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In May 2020, Microsoft launched its first sector-specific cloud, Microsoft Cloud for Healthcare. With telehealth and data analytics features, the platform is designed to help providers advance patient engagement and collaboration among health teams.
Segment Analysis
Consulting services are crucial for healthcare providers seeking to adopt patient engagement technologies, offering expert guidance on selecting and integrating the right tools. Implementation services ensure the smooth deployment of these technologies within healthcare infrastructures, addressing technical and operational challenges. Training and education services are vital for equipping healthcare staff and patients with the necessary skills to effectively use these technologies, thereby maximizing their benefits and ensuring seamless operation. Other services, such as ongoing support and maintenance, further enhance the user experience and system reliability.
By product type, the market is segmented into solutions targeting chronic diseases, women's health, mental health, and other healthcare needs. Chronic disease management solutions are a significant segment, given the global rise in conditions like diabetes, cardiovascular diseases, and respiratory disorders. These technologies help patients manage their conditions through regular monitoring, medication reminders, and personalized health insights. Women's health solutions cater to specific needs such as pregnancy monitoring, reproductive health, and menopause management, offering tailored support and improving health outcomes. Mental health technologies focus on providing resources and tools for managing stress, anxiety, depression, and other mental health issues, promoting mental well-being. Other product categories include general health management solutions that support a wide range of healthcare needs, from wellness tracking to preventive care.
Application-wise, the market is categorized into financial health management, health management, social management, and home healthcare management. Financial health management applications assist patients in understanding and managing their healthcare expenses, including insurance claims, billing, and payment processing, thus reducing financial stress and enhancing transparency. Health management applications encompass a broad spectrum of functionalities such as patient portals, telehealth services, and remote monitoring, aimed at improving overall health outcomes through better patient-provider communication and proactive care. Social management applications facilitate patient engagement through social networks and community support groups, fostering peer support and shared experiences. Home healthcare management applications empower patients to manage their health from the comfort of their homes, utilizing remote monitoring devices and telehealth consultations to ensure continuous care and convenience. By end user, the market is segmented into hospitals and diagnostic imaging centers. Hospitals represent a significant portion of the market due to their comprehensive healthcare services and need for advanced patient engagement technologies to improve care coordination and patient outcomes. These technologies help hospitals enhance patient satisfaction, reduce readmissions, and streamline operations. Diagnostic imaging centers also leverage patient engagement technologies to improve patient communication, appointment scheduling, and result sharing, thereby enhancing the patient experience and operational efficiency.
Global Patient Engagement Technology Segment Analysis
In this report, the global patient engagement technology market has been segmented by component, services, product, application, end user and geography.
Global Patient Engagement Technology Market, Segmentation by Services
The Global Patient Engagement Technology Market has been segmented by Services into Consulting Services, Implementation Services, Training & Education Services, and Others.
Consulting services are essential in helping healthcare organizations identify the most suitable patient engagement solutions tailored to their specific needs and goals. These services encompass comprehensive assessments of current practices, strategic planning, and guidance on the selection of appropriate technologies. Consultants work closely with healthcare providers to design patient engagement strategies that align with organizational objectives, regulatory requirements, and patient needs. By leveraging expertise and industry insights, consulting services ensure that healthcare organizations are equipped to enhance patient interactions and improve health outcomes effectively.
Implementation services are crucial for the seamless integration of patient engagement technologies into existing healthcare systems. These services involve the deployment, customization, and configuration of patient engagement platforms, ensuring they are fully operational and compatible with other health IT systems such as electronic health records (EHRs) and clinical management systems. Implementation specialists work to streamline workflows, minimize disruptions, and ensure that the technology infrastructure is robust and scalable. They also address technical challenges, data migration, and system interoperability, which are vital for achieving a unified and efficient patient engagement ecosystem. Through meticulous planning and execution, implementation services help healthcare organizations accelerate the adoption of new technologies, leading to enhanced patient experiences and operational efficiencies.
Training and education services are indispensable for fostering a culture of continuous learning and proficiency among healthcare staff and patients. These services provide comprehensive training programs designed to equip healthcare professionals with the skills and knowledge needed to effectively utilize patient engagement technologies. Training sessions often include hands-on workshops, webinars, and instructional materials that cover system functionalities, best practices, and troubleshooting techniques. For patients, education services aim to empower them with the knowledge to navigate digital health platforms, manage their health information, and actively participate in their care.
Global Patient Engagement Technology Market, Segmentation by Product
The Global Patient Engagement Technology Market has been segmented by Product into Chronic Diseases, Women's Health, Mental Health, and Others.
The segment dedicated to chronic diseases represents a significant portion of the market. Chronic diseases, such as diabetes, cardiovascular diseases, and respiratory conditions, require continuous monitoring and management, making patient engagement technologies essential tools in improving patient outcomes. These technologies include remote monitoring devices, mobile health applications, and patient portals that allow patients to track their health metrics, receive medication reminders, and maintain regular communication with their healthcare providers. By facilitating proactive management and real-time data sharing, these tools help in reducing hospital readmissions, improving adherence to treatment plans, and ultimately enhancing the quality of life for patients with chronic conditions.
Women's health is another crucial segment, encompassing a range of technologies designed to address the unique health needs of women. This includes solutions for reproductive health, prenatal and postnatal care, and chronic conditions that disproportionately affect women, such as osteoporosis and autoimmune diseases. Patient engagement technologies in this segment offer features like pregnancy tracking, menstrual health monitoring, fertility management, and access to specialized health education. These tools empower women to take control of their health, make informed decisions, and engage actively with their healthcare providers, leading to better health outcomes and personalized care experiences.
The mental health segment is gaining increasing importance as awareness of mental health issues rises globally. Patient engagement technologies in this category include telepsychiatry platforms, mental health apps, and online therapy services, which provide patients with easy access to mental health professionals and resources. These technologies facilitate continuous support, remote counseling, and self-management tools for conditions like depression, anxiety, and bipolar disorder. By reducing the stigma associated with seeking mental health care and providing convenient, accessible options for treatment, these solutions are crucial in addressing the growing mental health crisis and improving overall patient well-being.
Global Patient Engagement Technology Market, Segmentation by Application
The Global Patient Engagement Technology Market has been segmented by Application into Financial Health Management, Health Management, Social Management, and Home Healthcare Management.
Financial Health Management encompasses tools and platforms designed to help patients manage healthcare expenses, insurance claims, and billing processes. This segment includes applications that provide cost transparency, payment plans, and financial assistance programs. By offering solutions such as electronic billing, insurance verification, and expense tracking, these technologies alleviate the financial burden on patients, ensuring they can focus on their health without the added stress of managing complex medical bills. Additionally, these tools enable healthcare providers to streamline their revenue cycle management, reduce administrative costs, and enhance patient satisfaction through clear communication about financial responsibilities.
Health Management is a broad category that includes applications aimed at promoting better health outcomes through active patient participation in their care. This segment features patient portals, electronic health records (EHR) integration, telehealth services, and mobile health applications that provide access to medical information, appointment scheduling, medication reminders, and personalized health education. These technologies empower patients to monitor their health conditions, adhere to treatment plans, and communicate effectively with their healthcare providers. The emphasis on preventive care, chronic disease management, and personalized treatment plans drives the adoption of health management technologies, improving clinical outcomes and patient engagement.
Social Management focuses on the social determinants of health and the role of social support networks in patient care. Applications in this segment include online support groups, community forums, and social networking platforms tailored for patients. These tools facilitate peer support, knowledge sharing, and emotional well-being, addressing the psychological and social aspects of healthcare. By fostering a sense of community and connection, social management technologies help patients navigate their health journeys with the support of others who share similar experiences, ultimately enhancing their overall quality of life.
Home Healthcare Management involves technologies that enable patients to receive care in the comfort of their homes. This segment includes remote monitoring devices, telehealth consultations, and home health services coordination. These applications are particularly valuable for managing chronic conditions, post-operative care, and elderly care, reducing the need for frequent hospital visits. Home healthcare management technologies ensure continuous monitoring of vital signs, medication adherence, and timely interventions, thereby improving patient outcomes and reducing healthcare costs. The convenience and accessibility of home-based care are driving the growth of this segment, especially in the context of an aging population and the increasing prevalence of chronic diseases.
Global Patient Engagement Technology Market, Segmentation by End User
The Global Patient Engagement Technology Market has been segmented by End User into Hospitals, Diagnostic Imaging Centers, and Others.
Hospitals, being the cornerstone of healthcare delivery, are significant end users of patient engagement technologies. These institutions leverage a wide array of digital tools to facilitate better patient interactions, streamline administrative processes, and improve clinical outcomes. Patient portals, mobile health apps, remote monitoring devices, and telehealth platforms are extensively used in hospitals to engage patients in their care journeys. These technologies enable patients to access their medical records, schedule appointments, receive medication reminders, and communicate with healthcare providers in real-time. By fostering an environment of transparency and continuous communication, hospitals can enhance patient satisfaction, improve adherence to treatment plans, and reduce hospital readmissions, ultimately contributing to better health outcomes and cost savings.
Diagnostic imaging centers also represent a vital segment in the patient engagement technology market. These centers specialize in providing critical diagnostic services such as MRI, CT scans, X-rays, and ultrasounds, which are essential for accurate diagnosis and treatment planning. By integrating patient engagement technologies, diagnostic imaging centers can significantly enhance patient experiences and streamline workflows. For instance, patient portals allow individuals to easily schedule imaging appointments, access pre-appointment instructions, and view their diagnostic results online. This reduces the need for multiple phone calls and physical visits, thus saving time for both patients and healthcare staff. Moreover, mobile health applications and telehealth solutions enable remote consultations, allowing radiologists to discuss imaging results with patients or referring physicians without the need for in-person meetings. This not only improves patient convenience but also accelerates the diagnostic process, leading to quicker decision-making and timely treatment interventions. Both hospitals and diagnostic imaging centers benefit from the analytical capabilities of advanced patient engagement technologies. These platforms can aggregate and analyze patient data, providing actionable insights to healthcare providers. By identifying patterns and predicting potential health issues, these technologies support proactive care management and personalized treatment plans.
Global Patient Engagement Technology Market, Segmentation by Geography
In this report, the Global Patient Engagement Technology Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Global Patient Engagement Technology Market Share (%), by Geographical Region, 2024
The countries covered in the patient engagement technology market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
North America dominates the patient engagement technology market because of rising awareness about the patient engagement solutions. Asia-Pacific is expected to grow at the highest growth rate in the forecast period of 2023 to 2030 owing to the growing healthcare infrastructure. The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Patient Engagement Technology Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Drivers, Restraints and Opportunity Analysis
Drivers
- Rising Prevalence of Chronic Diseases
- Increasing Smartphone and Internet Penetration
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Patient Demand for Convenience and Transparency- As patients increasingly seek more control and insight into their healthcare experiences, the demand for convenient, transparent, and patient-centered services has surged. This shift in patient expectations is shaping the development and adoption of advanced patient engagement technologies, which offer several key benefits aligned with these demands. Convenience in healthcare is paramount for modern patients who are accustomed to seamless digital experiences in other areas of their lives. Patient engagement technologies, such as mobile health apps, telehealth platforms, and online patient portals, provide easy access to health information and services. These tools allow patients to schedule appointments, access their medical records, receive medication reminders, and communicate with healthcare providers from the comfort of their homes. By reducing the need for in-person visits and lengthy phone calls, these technologies save time and effort, enhancing overall patient satisfaction. Moreover, the ability to manage healthcare tasks through digital platforms caters to the busy lifestyles of patients, ensuring they can fit healthcare management into their daily routines more easily.
Transparency in healthcare is equally crucial, as patients desire clear, accurate, and timely information about their health status, treatment options, and medical expenses. Patient engagement technologies facilitate this transparency by providing direct access to electronic health records (EHRs), test results, and treatment plans. Patients can review their health data, track their progress, and make informed decisions about their care. This access empowers patients, fostering a sense of control and involvement in their healthcare journeys. Additionally, transparent communication through these platforms helps build trust between patients and healthcare providers, as patients feel more informed and confident about their care.
Restraints
- Data Privacy and Security Concerns
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Variable Digital Literacy Among Patients and Providers- Digital literacy refers to the ability of individuals to access, understand, and effectively use digital technologies for communication, information-seeking, and problem-solving. In the context of patient engagement technologies, varying levels of digital literacy can hinder adoption and effective utilization of these tools, impacting both patients and healthcare providers. For patients, lower digital literacy levels may result in challenges navigating and using digital platforms such as patient portals, mobile health apps, and telehealth solutions. This can lead to frustration, reduced engagement, and reluctance to use these technologies for managing their health. Patients who are less comfortable with technology may prefer traditional methods of communication, such as phone calls or in-person visits, which could undermine the intended benefits of patient engagement technologies, such as improved access to health information and better self-management of chronic conditions. Similarly, healthcare providers also face challenges related to digital literacy. While many healthcare professionals are adept at using electronic health records (EHRs) and other basic digital tools, the complexity and diversity of patient engagement technologies require a higher level of proficiency. Providers need to effectively navigate and interpret data from patient portals, telehealth visits, remote monitoring devices, and digital health applications to deliver optimal care. Inadequate digital literacy among healthcare providers may result in suboptimal use of these technologies, leading to inefficiencies in communication, diagnosis, treatment planning, and patient monitoring. Moreover, disparities in digital literacy can exacerbate existing healthcare inequalities, particularly among underserved populations who may have limited access to technology or lack the skills needed to effectively engage with digital health solutions. This can widen the digital divide and hinder efforts to improve health outcomes and patient empowerment across diverse demographic groups.
Addressing the variable digital literacy among patients and providers requires targeted strategies and investments in digital health literacy programs. Patient education initiatives can help improve awareness and proficiency in using patient portals and mobile health apps, offering training sessions, user-friendly interfaces, and multilingual support to enhance accessibility. For healthcare providers, continuous training and support in the use of patient engagement technologies are essential, ensuring they can leverage these tools to their full potential for delivering patient-centered care.
Opportunities
- Increasing Adoption of Telehealth and Remote Monitoring
- Rising Demand for Personalized Healthcare
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Integration with Electronic Health Records (EHRs)- EHR integration enables seamless communication and data sharing between patient engagement platforms and existing healthcare IT systems, including electronic medical records, clinical decision support systems, and billing systems. By connecting patient engagement technologies directly with EHRs, healthcare providers gain comprehensive access to patient data in real-time, enhancing clinical workflows and facilitating informed decision-making at the point of care. One of the primary benefits of EHR integration is improved care coordination and continuity. Patient engagement platforms equipped with EHR connectivity enable healthcare teams to access up-to-date patient records, medication histories, lab results, and treatment plans. This comprehensive view of patient information promotes collaborative care among multidisciplinary teams, ensuring that all providers are well-informed and aligned in delivering personalized care. For patients, EHR integration enhances transparency and involvement in their own health management, as they can securely access their medical records, review visit summaries, and track health progress through patient portals or mobile apps. This accessibility fosters patient empowerment and supports shared decision-making between patients and healthcare providers. Furthermore, EHR integration enhances efficiency within healthcare organizations by reducing administrative burden and streamlining workflows. Automated data exchange between patient engagement platforms and EHR systems minimizes manual data entry errors, redundancies, and delays in information retrieval. This automation not only improves operational efficiency but also frees up healthcare staff to focus more on patient care and less on administrative tasks. Additionally, EHR-integrated patient engagement technologies facilitate compliance with regulatory requirements and standards for data security and patient privacy, ensuring that sensitive health information is safeguarded at all times.
Innovation in EHR integration is driving advancements such as interoperability frameworks, standardized data formats (e.g., HL7, FHIR), and APIs (Application Programming Interfaces) that enable seamless communication between disparate healthcare systems. These technological advancements support scalability and adaptability of patient engagement solutions across different healthcare settings, from large hospital networks to small clinics and diagnostic centers.
Competitive Landscape Analysis
Key players in Global Patient Engagement Technology Market include:
- Allscripts Healthcare, LLC
- Athenahealth
- Oracle
- Lincor
- Oneview Ltd.
- Medecision
- MCKESSON CORPORATION
- Orion Health group of companies
- GetWellNetwork, Inc.
- Get Real Health
- PATIENTPOINT, LLC
- SONIFI Health Incorporated.
- CipherHealth Inc
- PALANTIR
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Services
- Market Snapshot, By Product
- Market Snapshot, By Application
- Market Snapshot, By End User
- Market Snapshot, By Region
- Global Patient Engagement Technology Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
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Rising Prevalence of Chronic Diseases
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Increasing Smartphone and Internet Penetration
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Patient Demand for Convenience and Transparency
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- Restraints
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Data Privacy and Security Concerns
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Variable Digital Literacy Among Patients and Providers
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- Opportunities
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Increasing Adoption of Telehealth and Remote Monitoring
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Rising Demand for Personalized Healthcare
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Integration with Electronic Health Records (EHRs)
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- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Global Patient Engagement Technology Market, By Services, 2021 - 2031 (USD Million)
- Consulting Services
- Implementation Services
- Training & Education Services
- Others
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Global Patient Engagement Technology Market, By Product, 2021 - 2031 (USD Million)
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Chronic Diseases
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Women's Health
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Mental Health
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Others
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- Global Patient Engagement Technology Market, By Application, 2021 - 2031 (USD Million)
- Financial Health Management
- Health Management
- Social Management
- Home Healthcare Management
- Global Patient Engagement Technology Market, By End User, 2021 - 2031 (USD Million)
- Financial Health Management
- Health Management
- Social Management
- Home Healthcare Management
- Global Patient Engagement Technology Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Global Patient Engagement Technology Market, By Services, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
- Allscripts Healthcare, LLC
- Athenahealth
- Oracle
- Lincor
- Oneview Ltd.
- Medecision
- MCKESSON CORPORATION
- Orion Health group of companies
- GetWellNetwork, Inc.
- Get Real Health
- PATIENTPOINT, LLC
- SONIFI Health Incorporated.
- CipherHealth Inc
- PALANTIR
- Company Profiles
- Analyst Views
- Future Outlook of the Market