Global Label Converting Equipment Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

• In March 2024, Gallus Group unveiled its latest label converting machine that offers faster production speeds and higher print quality for the growing demand in the wine and spirits industries.

• In October 2022, MPS Systems introduced new label converting equipment that incorporates automation and intelligent software, reducing downtime and waste while enhancing precision in label production for the packaging sector.

The global label converting equipment market is segmented by type into automatic and other types, catering to diverse industrial requirements and preferences. Automatic label converting equipment represents a sophisticated solution designed to streamline and automate the label production process, offering high-speed operation, precision, and efficiency. These advanced systems are favored by industries with high-volume labeling needs, such as food and beverage, pharmaceuticals, and logistics, where consistent and reliable labeling is essential for compliance, branding, and product identification. Automatic label converting equipment enables manufacturers to achieve significant productivity gains and cost savings by minimizing manual intervention, reducing labor costs, and optimizing production throughput.

On the other hand, other types of label converting equipment encompass a range of semi-automatic and manual systems tailored for smaller-scale operations or specialized applications. These may include tabletop label converters, hand-fed die-cutters, and semi-automatic laminators, which offer flexibility and versatility for businesses with lower production volumes or specific labeling requirements. While other types of equipment may not offer the same level of automation and throughput as automatic systems, they provide cost-effective solutions for niche markets, startups, or businesses seeking greater control over the labeling process.

In terms of end-users, the global label converting equipment market serves a diverse range of industries, including food and beverage, pharmaceuticals, cosmetics, household products, and others. The food and beverage industry represents a significant end-user segment for label converting equipment, driven by the need for compliant and attractive labeling solutions to differentiate products, convey nutritional information, and enhance shelf appeal. Similarly, the pharmaceutical industry relies on label converting equipment to ensure accurate and secure labeling of medication packaging, including dosage instructions, barcodes, and tamper-evident seals, to meet regulatory requirements and ensure patient safety.

The cosmetics and household products industries utilize label converting equipment to create eye-catching labels that convey brand identity, product benefits, and usage instructions to consumers. With increasing competition and changing consumer preferences, these industries place a premium on innovative labeling solutions that offer customization, premium finishes, and sustainable materials. Other end-users of label converting equipment include industries such as automotive, electronics, and retail, which utilize labels for product identification, branding, and inventory management purposes. By catering to the diverse needs of these end-user industries, label converting equipment manufacturers can capitalize on opportunities for growth and innovation in the global market.

Global Label Converting Equipment Segment Analysis

In this report, the Global Label Converting Equipment Market has been segmented by Type, End-User and Geography.

Global Label Converting Equipment Market, Segmentation by Type

The Global Label Converting Equipment Market has been segmented by Type into Automatic and Other Types.

Automatic label converting equipment stands out as the pinnacle of efficiency and productivity within the market. These advanced systems are designed to automate and streamline the label production process, boasting high-speed operation, precision, and reliability. Automatic equipment is favored by industries with large-scale labeling requirements, such as food and beverage, pharmaceuticals, and logistics, where consistent and efficient labeling is paramount for compliance, branding, and product identification. By minimizing manual intervention and optimizing production throughput, automatic label converting equipment enables manufacturers to achieve significant gains in productivity and cost-effectiveness.

Conversely, the "other types" category encompasses a diverse array of label converting equipment beyond automatic systems. This category includes semi-automatic and manual solutions tailored for specialized applications or smaller-scale operations. These may include tabletop label converters, hand-fed die-cutters, and semi-automatic laminators, among others. While these equipment types may not match the automation and throughput of their automatic counterparts, they offer flexibility, versatility, and cost-effectiveness for niche markets, startups, or businesses with specific labeling requirements. This segment caters to industries seeking customizable solutions or greater control over the labeling process, complementing the offerings of automatic equipment providers.

The segmentation by type in the global label converting equipment market reflects the diverse needs and preferences of industries worldwide. While automatic equipment dominates in terms of efficiency and scalability for high-volume production, other types of equipment cater to niche markets and specialized applications, offering flexibility and customization options. By understanding the unique requirements of different industries and applications, label converting equipment manufacturers can tailor their product offerings to meet evolving customer needs and drive innovation in the market.

Global Label Converting Equipment Market, Segmentation by End-User

The Global Label Converting Equipment Market has been segmented by End-User into Food & Beverage, Pharmaceutical, Cosmetics & Household and Other End-Users.

The food and beverage industry represents a significant end-user segment for label converting equipment. In this sector, labels play a crucial role in conveying essential information such as nutritional facts, ingredients, and branding. Label converting equipment enables manufacturers to produce high-quality labels efficiently, meeting regulatory requirements and enhancing product appeal on store shelves.

The pharmaceutical sector relies heavily on label converting equipment to ensure accurate and secure labeling of medication packaging. Labels in this industry often include critical information such as dosage instructions, expiration dates, and barcodes for tracking and authentication purposes. Label converting equipment plays a vital role in maintaining product integrity and compliance with stringent regulatory standards.

The cosmetics and household products industry also utilizes label converting equipment to create visually appealing labels that convey brand identity and product benefits. Labels in this sector may feature intricate designs, vibrant colors, and premium finishes to attract consumers and differentiate products in a competitive market landscape. Label converting equipment enables manufacturers to achieve precise and consistent labeling, enhancing brand recognition and customer engagement.

Label converting equipment serves other industries such as automotive, electronics, retail, and logistics, where labels are used for product identification, branding, and inventory management purposes. In these sectors, label converting equipment provides versatility and customization options to meet specific labeling requirements, such as variable data printing, security features, and durable materials for harsh environments.

The segmentation by end-user reflects the broad applicability of label converting equipment across various industries, each with unique labeling needs and regulatory requirements. By catering to the diverse needs of end-users, label converting equipment manufacturers can drive innovation, efficiency, and competitiveness in the global market.

Global Label Converting Equipment Market, Segmentation by Geography

In this report, the Global Label Converting Equipment Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

Global Label Converting Equipment Market Share (%), by Geographical Region, 2024

Europe represents another significant market segment for label converting equipment, characterized by a robust manufacturing base, innovative packaging solutions, and a focus on sustainability. The region's stringent regulations regarding product labeling and packaging materials drive demand for label converting equipment that can produce high-quality, eco-friendly labels. Furthermore, Europe's leadership in industries such as cosmetics, pharmaceuticals, and luxury goods presents opportunities for label converting equipment manufacturers to offer premium labeling solutions tailored to the region's sophisticated markets.

Asia Pacific emerges as a rapidly growing market segment for label converting equipment, fueled by the region's expanding manufacturing sector, rising consumer demand, and increasing adoption of automation and digitalization. Countries such as China, India, Japan, and South Korea are witnessing significant investments in infrastructure, manufacturing facilities, and e-commerce logistics, driving demand for label converting equipment across various industries. Moreover, Asia Pacific's diverse and dynamic market landscape presents opportunities for label converting equipment providers to customize solutions to meet local preferences and regulatory requirements.

Latin America and the MEA region represent emerging market segments with growing opportunities for label converting equipment manufacturers. As these regions experience rapid urbanization, industrialization, and rising disposable incomes, there is increasing demand for packaged goods and consumer products, driving the need for label converting equipment to support local manufacturing and packaging operations. Additionally, the rise of e-commerce and changing consumer preferences create opportunities for label converting equipment providers to expand their presence in these regions and address evolving market needs.

This report provides an in depth analysis of various factors that impact the dynamics of Global Label Converting Equipment Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.

Drivers, Restraints and Opportunity Analysis

Drivers :

• Rising Demand for Customization
• Stringent Regulatory Requirements
• Expansion of E-commerce

• Advancements in Printing Technology - Advancements in printing technology have revolutionized the label converting industry, driving innovation, efficiency, and versatility in label production processes. One of the most significant advancements is the widespread adoption of digital printing technology, which offers several advantages over traditional analog printing methods. Digital printing allows for faster setup times, reduced waste, and greater flexibility in label design and customization. With digital printing, manufacturers can produce labels on-demand, eliminating the need for costly plate setups and reducing lead times for short-run or variable data printing jobs. Furthermore, digital printing enables high-resolution graphics, vibrant colors, and intricate designs, enhancing the visual appeal and branding potential of labels.

  Another notable advancement in printing technology is the emergence of hybrid printing systems, which combine the benefits of digital and flexographic printing technologies. Hybrid systems offer the flexibility of digital printing for variable data and short runs, coupled with the speed and cost-effectiveness of flexographic printing for larger production volumes. By integrating digital and flexographic printing capabilities into a single platform, hybrid systems enable manufacturers to optimize production efficiency, reduce setup times, and meet a wide range of labeling requirements with minimal downtime.

  In addition to digital and hybrid printing, advancements in inkjet printing technology have expanded the possibilities for label converting. Inkjet printing offers fast, high-quality printing on a variety of substrates, including paper, film, and plastics. With inkjet printing, manufacturers can achieve precise registration, sharp text, and vibrant colors, making it suitable for applications such as product labels, packaging, and signage. Furthermore, inkjet printing allows for variable data printing, serialization, and customization, enabling manufacturers to create unique and personalized labels for individual products or batches.

  Advancements in printing technology have led to the development of environmentally friendly ink formulations and curing processes. Water-based and UV-curable inks offer low VOC emissions, reduced waste, and enhanced durability, making them suitable for sustainable label printing applications. These eco-friendly ink formulations enable manufacturers to meet regulatory requirements, reduce environmental impact, and appeal to environmentally conscious consumers.

  Advancements in printing technology have transformed the label converting industry, enabling manufacturers to produce high-quality, customizable labels with greater efficiency, flexibility, and sustainability. By embracing digital, hybrid, and inkjet printing technologies, label converting equipment manufacturers can stay ahead of market trends, meet evolving customer needs, and drive innovation in the global label converting market.

Restraints :

• High Initial Investment Costs
• Market Fragmentation and Competition
• Regulatory Compliance Challenges

• Limited Adoption of Automation - The limited adoption of automation in the label converting industry represents a notable challenge and opportunity for manufacturers. While automation offers numerous benefits, including increased efficiency, reduced labor costs, and improved quality control, several factors contribute to its limited adoption within the industry.

  One significant barrier to automation is the capital investment required for implementing automated systems. The upfront costs associated with purchasing, installing, and integrating automated equipment can be substantial, particularly for small and medium-sized enterprises (SMEs) or businesses operating on tight budgets. Additionally, the perceived complexity of automated systems and the need for specialized technical expertise for operation and maintenance may deter some manufacturers from investing in automation.

  The label converting industry encompasses a wide range of product types, substrates, and printing processes, making it challenging to develop universal automation solutions that meet the diverse needs of manufacturers. Complex label designs, variable data printing requirements, and customization demands often necessitate manual intervention and human oversight, limiting the feasibility of fully automated production processes.

  Concerns about job displacement and workforce implications may contribute to the limited adoption of automation in the label converting industry. While automation can streamline production processes and reduce labor requirements, there is apprehension about the potential impact on jobs and employee morale. Manufacturers may hesitate to implement automated systems due to fears of workforce reductions or resistance from employees accustomed to manual operations.

  Despite these challenges, the limited adoption of automation also presents opportunities for innovation and growth within the label converting industry. Manufacturers can explore incremental automation solutions that target specific aspects of the production process, such as automated material handling, die-cutting, or finishing. By implementing automation in a phased approach, manufacturers can minimize upfront investment costs and mitigate risks while gradually realizing the benefits of automation.

  Aadvancements in robotics, artificial intelligence, and machine learning present opportunities for developing more sophisticated and adaptable automation solutions tailored to the label converting industry. Collaborations between equipment manufacturers, technology providers, and end-users can drive innovation in automation, leading to the development of more efficient, flexible, and user-friendly automated systems that address the unique needs of label converters.

  Ultimately, while the limited adoption of automation presents challenges, it also serves as a catalyst for innovation and collaboration within the label converting industry. By addressing barriers to adoption and embracing automation as a strategic opportunity, manufacturers can enhance productivity, competitiveness, and sustainability in the global market.

Opportunities :

• Expansion of E-commerce
• Rise of Sustainable Packaging
• Emerging Markets

• Customization and Personalization - Customization and personalization have become increasingly significant trends in the label converting industry, driven by consumer demand for unique, tailored experiences and brand engagement. Label converting equipment manufacturers are responding to this demand by offering advanced solutions that enable businesses to create highly customized labels that resonate with their target audience.

  One of the key advantages of label converting equipment is its ability to facilitate customization and personalization across various aspects of label design and production. With digital printing technology, manufacturers can easily incorporate variable data printing (VDP) capabilities, allowing for the customization of labels with unique text, graphics, and images for individual products or batches. This level of customization enables businesses to create personalized labels that cater to specific customer preferences, occasions, or promotional campaigns.

  Label converting equipment enables businesses to achieve customization and personalization in terms of label size, shape, and finishing options. Advanced die-cutting and finishing capabilities allow for the creation of labels with intricate shapes, embossed textures, and specialty coatings, enhancing the visual appeal and tactile experience of the label. By offering a wide range of customization options, manufacturers can help businesses differentiate their products, strengthen brand identity, and drive consumer engagement.

  Customization and personalization extend beyond the label design to include features such as security elements, serialization, and interactive elements. Label converting equipment enables businesses to incorporate security features such as holographic foils, tamper-evident seals, and RFID tags to enhance product authentication and brand protection. Additionally, interactive elements such as QR codes, augmented reality (AR) experiences, and variable QR codes enable brands to engage consumers directly, providing additional product information, promotions, or interactive content through the label.

  The ability to customize and personalize labels also extends to the choice of materials and sustainability considerations. Label converting equipment manufacturers offer a wide range of eco-friendly materials, adhesives, and inks that enable businesses to create sustainable labels that align with their brand values and environmental commitments. By incorporating sustainable materials and practices into label production, businesses can appeal to environmentally conscious consumers and differentiate themselves in the market.

  Customization and personalization represent powerful tools for businesses to connect with consumers, differentiate their products, and drive brand loyalty in an increasingly competitive market landscape. Label converting equipment manufacturers play a crucial role in enabling businesses to achieve these goals by offering innovative solutions that empower them to create highly customized and personalized labels that resonate with their target audience. As consumer preferences continue to evolve, customization and personalization will remain key drivers of innovation and growth in the label converting industry.

Key players in Global Label Converting Equipment Market include :

• Spartanics Ltd.
• ASHE Converting Equipment
• Daco Solutions Ltd
• SMAG Graphique
• Bobst Group SA
• Orthotec Label Machines
• A B Graphic International Ltd
• Prati SRL
• J&J Converting Machinery
• Sohn Manufacturing, Inc.
• Lemorau LDA
• Austik PTY Ltd.

In this report, the profile of each market player provides following information:

• Company Overview and Product Portfolio
• Key Developments
• Financial Overview
• Strategies
• Company SWOT Analysis