Global Frozen And Fruit & VegGlobal Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

• In October 2018, Suguna Poultry Farm Ltd announced opening a cold storage facility in Tiruchi. It has a capacity of 25 tonnes of fruits and vegetables. This will give you ready-to-eat salads as well as juices.

• In November 2018, Russia and China signed a trade agreement, under which Russia will begin exporting frozen fruits and vegetables products to China. This will assist both countries in developing a mutually beneficial relationship. To meet Russia's and China's veterinary and sanitary requirements, products that can be frozen are exported.

The global frozen fruit and vegetable market is segmented based on product type, distribution channel, and region. By product type, the market is divided into frozen fruits and frozen vegetables. Frozen vegetables hold a significant share due to their wide application in various culinary practices, including soups, stews, and ready meals. Common frozen vegetables include peas, corn, broccoli, and spinach, while popular frozen fruits encompass berries, mangoes, and pineapples. The frozen fruit segment is witnessing rapid growth, driven by increasing consumer preference for smoothies and desserts. This segment is further diversified into organic and conventional produce, catering to different consumer preferences.

Distribution channels play a crucial role in the market's segmentation, with key categories including supermarkets and hypermarkets, convenience stores, online retailers, and others. Supermarkets and hypermarkets dominate the market due to their extensive reach, variety of products, and ability to offer competitive pricing. These large retail chains have dedicated freezer sections that provide ample space for a wide range of frozen fruits and vegetables, making them the go-to choice for many consumers. Online retailers, however, are experiencing substantial growth, especially in urban areas, driven by the convenience of home delivery and the increasing penetration of e-commerce platforms. The rise of online grocery shopping has been further accelerated by the COVID-19 pandemic, as consumers seek contactless shopping options.

The market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. North America and Europe are the leading regions, driven by high consumer awareness regarding the benefits of frozen produce and well-established retail infrastructures. In these regions, the market is characterized by a strong presence of key players and continuous product innovation. The Asia-Pacific region is expected to witness the fastest growth due to increasing urbanization, rising disposable incomes, and changing dietary habits. Countries like China and India are emerging as significant markets for frozen fruits and vegetables, with a growing middle class seeking convenient and nutritious food options. Latin America and the Middle East & Africa are also showing potential for growth, supported by improving retail networks and increasing consumer acceptance of frozen food products.

Global Frozen And Fruit & Veg Segment Analysis

In this report, the Global Frozen And Fruit & Veg Market has been segmented by Type, Distribution Channel, and Geography.

Global Frozen And Fruit & VegGlobal Market, Segmentation by Type

The Global Frozen And Fruit & VegGlobal Market has been segmented by Type into Frozen Food Manufacturing and Canned/Ambient Food Manufacturing.

The frozen food manufacturing sector focuses on the production of food items that are preserved through freezing at very low temperatures to maintain their freshness, flavor, and nutritional value. This category includes a wide range of products such as frozen fruits, vegetables, ready meals, meat, seafood, and bakery products. The process involves quick-freezing freshly harvested or prepared food items to prevent the formation of large ice crystals, which can damage the cellular structure and degrade quality. Advances in freezing technology, such as flash freezing and individual quick freezing (IQF), have significantly improved the quality and variety of frozen foods available on the market. This sector is driven by the increasing demand for convenient, easy-to-prepare meals, especially among busy urban consumers and dual-income households.

Canned or ambient food manufacturing involves preserving food by sealing it in airtight containers and subjecting it to heat to destroy microorganisms that cause spoilage. This method extends the shelf life of food products, allowing them to be stored at room temperature for extended periods without the need for refrigeration. Common canned foods include vegetables, fruits, soups, meats, and seafood. The ambient food segment is valued for its long shelf life, ease of storage, and affordability, making it a staple in many households around the world. Canned foods are particularly popular in regions with less access to fresh produce or where cold chain infrastructure is limited. Additionally, they offer a practical solution during emergencies and for reducing food waste, as they can be stored for long periods without deterioration.

While both frozen and canned food manufacturing serve the purpose of extending the shelf life of food products, they cater to slightly different consumer needs and preferences. Frozen foods are often perceived as closer to fresh produce in terms of taste and nutritional value, benefiting from the advancements in freezing technology that preserve the quality of the food. Canned foods, however, are preferred for their convenience, long shelf life, and cost-effectiveness, especially in regions with limited refrigeration facilities. Both sectors are integral to the global food supply chain, offering diverse options for consumers looking for convenient, nutritious, and long-lasting food solutions. The choice between frozen and canned foods often depends on individual preferences, lifestyle, and regional infrastructure.

Global Frozen And Fruit & VegGlobal Market, Segmentation by Distribution Channel

The Global Frozen And Fruit & VegGlobal Market has been segmented by Distribution Channel into Supermarkets/Hypermarkets , Convenience Stores , E-Commerce, and Others.

Supermarkets and hypermarkets represent the largest distribution channel, offering a vast array of products under one roof. These large retail chains are popular due to their extensive product variety, competitive pricing, and frequent promotions. They typically feature dedicated sections for frozen foods with large freezers and refrigerated displays, as well as shelves stocked with canned and ambient foods. The convenience of one-stop shopping and the ability to compare multiple brands and products make supermarkets and hypermarkets the preferred choice for many consumers, especially for regular grocery shopping.

Convenience stores, while smaller in size compared to supermarkets, play a crucial role in the distribution of frozen and canned foods, particularly in urban areas and for quick purchases. These stores are typically located in easily accessible locations such as neighborhoods, gas stations, and near transit hubs, making them a convenient option for consumers needing to make quick, on-the-go purchases. Convenience stores usually offer a limited selection of essential frozen and canned products, focusing on items that have a high turnover rate. Their extended operating hours and strategic locations make them an attractive choice for consumers seeking quick meals or snacks, particularly in busy metropolitan areas.

E-commerce has emerged as a rapidly growing distribution channel, driven by the increasing penetration of internet connectivity and the rising preference for online shopping. Online retailers offer the convenience of home delivery, a wide range of product choices, and often competitive prices, which appeal to tech-savvy and time-constrained consumers. The COVID-19 pandemic has further accelerated the shift towards e-commerce, as more consumers seek contactless shopping options. Major online grocery platforms have expanded their offerings to include a comprehensive selection of frozen and canned foods, often complemented by subscription services and personalized recommendations. This channel is particularly beneficial for those living in remote areas or those with limited access to physical stores, providing them with a convenient and reliable way to access a variety of food products.

Global Frozen And Fruit & Veg Market, Segmentation by Geography

In this report, the Global Frozen And Fruit & Veg Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

Global Frozen And Fruit & Veg Market Share (%), by Geographical Region, 2024

North American market for frozen and canned/ambient foods is expected to maintain steady growth. This growth is driven by high consumer demand for convenient and nutritious food options, underpinned by busy lifestyles and increased health consciousness. The U.S. and Canada, with their advanced retail infrastructure and widespread adoption of e-commerce, lead this market. Innovations in product offerings, such as organic and plant-based frozen foods, and strategic marketing campaigns are key drivers. Additionally, the pandemic has significantly boosted the popularity of online grocery shopping, a trend that is likely to continue. North America's robust supply chain and distribution networks ensure the widespread availability of these products.

Europe is projected to see consistent growth in the frozen and canned/ambient food market from 2020 to 2030, driven by high consumer awareness regarding food quality and sustainability. Countries like Germany, France, and the UK are leading markets, where consumers prioritize organic and sustainably sourced products. The European market benefits from stringent food safety regulations and a strong focus on reducing food waste, which supports the popularity of both frozen and canned foods. The expansion of online grocery platforms and home delivery services has further bolstered market growth. Additionally, the growing trend of plant-based diets and veganism in Europe is driving demand for a variety of frozen fruits and vegetables.

The Asia-Pacific region is expected to witness the fastest growth in the frozen and canned/ambient food market between 2020 and 2030. Rapid urbanization, increasing disposable incomes, and changing dietary habits are key factors contributing to this growth. China and India are emerging as significant markets, with a burgeoning middle class seeking convenient and nutritious food options. The expansion of modern retail formats, including supermarkets and e-commerce platforms, is enhancing product accessibility. Additionally, the influence of Western diets and the rising awareness of food safety and health benefits are boosting demand. The region's market is also benefiting from investments in cold chain logistics and infrastructure improvements.

The Middle East and Africa region is anticipated to experience moderate growth in the frozen and canned/ambient food market from 2020 to 2030. Economic development, urbanization, and an increasing expatriate population are driving demand for convenient and diverse food options. Countries like the UAE and Saudi Arabia are leading markets, with a growing number of supermarkets and hypermarkets offering a wide range of frozen and canned products. However, challenges such as limited cold chain infrastructure and fluctuating economic conditions can impact market growth. Nonetheless, rising health awareness and the expansion of retail networks are expected to support steady market expansion.

Latin America is projected to see gradual growth in the frozen and canned/ambient food market over the forecast period. Brazil and Mexico are the major markets, driven by urbanization and an increasing middle-class population. The region's market growth is supported by the rising popularity of supermarkets and hypermarkets, which offer a wide variety of frozen and canned food products. Additionally, the expansion of e-commerce platforms is enhancing product accessibility. While economic volatility and political instability can pose challenges, the overall trend towards convenience and health-conscious eating habits is expected to drive market growth. Investments in cold chain logistics and infrastructure improvements will be crucial for the sustained development of the market in this region.

This report provides an in depth analysis of various factors that impact the dynamics of Global Frozen And Fruit & Veg Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.

Drivers, Restraints and Opportunity Analysis

Drivers

• Growth In E-Commerce And Online Grocery Shopping
• Advancements In Freezing Technologies
• Rising Disposable Incomes

• Expansion Of Organized Retail Chains - The expansion of organized retail chains is a significant driver in the global frozen food market. Organized retail chains include supermarkets, hypermarkets, and convenience stores, which offer a wide variety of products under one roof, providing consumers with greater convenience and a better shopping experience. These retail formats have seen considerable growth in urban and semi-urban areas, driven by rising disposable incomes, changing consumer lifestyles, and increased demand for quality food products. The presence of organized retail chains enhances the visibility and accessibility of frozen foods, encouraging more consumers to purchase these products.

  Organized retail chains often have better infrastructure and storage facilities, which are crucial for maintaining the quality and safety of frozen foods. They are equipped with advanced refrigeration systems and adhere to stringent quality control measures, ensuring that frozen products remain fresh and safe for consumption. Additionally, these chains often engage in promotional activities and offer discounts, making frozen foods more affordable and attractive to consumers. This has led to increased sales and a growing market for frozen food products.

  The expansion of organized retail chains also benefits manufacturers and suppliers of frozen foods. These chains provide a stable and reliable distribution channel, allowing producers to reach a larger customer base. They also facilitate better inventory management and supply chain efficiencies, reducing wastage and improving profitability. Furthermore, organized retail chains often collaborate with frozen food manufacturers to develop private label products, creating new opportunities for market growth. As a result, the continued expansion of organized retail chains is expected to play a pivotal role in driving the growth of the global frozen food market.

Restraints

• Limited Shelf Space In Retail Stores
• Perception Of Lower Nutritional Value
• Stringent Government Regulations

• Competition From Fresh And Canned Foods - Limited cold storage facilities are a significant restraint in the global fruit and vegetable market. Cold storage is crucial for preserving the freshness and extending the shelf life of perishable products like fruits and vegetables. In many regions, particularly in developing countries, the infrastructure for cold storage is inadequate or outdated. This limitation leads to substantial post-harvest losses as fruits and vegetables spoil before reaching consumers. Without proper cold storage, the quality and nutritional value of these products degrade, resulting in reduced marketability and higher waste.

  The lack of sufficient cold storage facilities also impacts the supply chain efficiency for fruits and vegetables. Farmers and producers often struggle to maintain the optimal temperature conditions required to keep produce fresh during transportation and storage. This challenge is exacerbated during peak harvest seasons when the volume of produce exceeds the available cold storage capacity. Consequently, producers may be forced to sell their products at lower prices to avoid spoilage, affecting their profitability. Additionally, the inability to store surplus produce limits the market's ability to stabilize prices and meet off-season demand.

  To address the issue of limited cold storage facilities, significant investment and development are needed in the cold chain infrastructure. Governments and private sector stakeholders must collaborate to establish modern, energy-efficient cold storage units in key agricultural regions. Implementing advanced technologies such as temperature-controlled storage, refrigerated transportation, and real-time monitoring systems can enhance the preservation of fruits and vegetables. Furthermore, training and capacity-building programs for farmers and supply chain operators on best practices for post-harvest handling and storage can help minimize losses and improve the overall efficiency of the market. Improving cold storage infrastructure will not only reduce wastage but also ensure a consistent supply of fresh and high-quality fruits and vegetables to consumers, fostering market growth and sustainability.

Opportunities

• Expansion In Emerging Markets
• Development Of Organic And Natural Frozen Foods
• Growth In Vegan And Plant-Based Segments

• Increasing Focus On Sustainability - Innovations in post-harvest technologies are driving significant advancements in the global fruit and vegetable market. Post-harvest technologies encompass a range of practices and tools designed to extend the shelf life, maintain the quality, and reduce the loss of fresh produce after harvest. Innovations in this field include improved packaging materials, advanced refrigeration systems, and the use of controlled atmosphere storage. These technologies help in maintaining optimal temperature, humidity, and gas composition around the produce, thereby slowing down the natural aging and ripening processes and preserving freshness for longer periods.

  One notable innovation is the development of smart packaging solutions that integrate sensors and indicators to monitor the condition of fruits and vegetables in real-time. These smart packages can detect changes in temperature, humidity, and gas levels, providing critical information about the freshness and safety of the produce. Such innovations enable better supply chain management by allowing timely interventions to prevent spoilage and ensure that high-quality products reach consumers. Additionally, technologies like modified atmosphere packaging (MAP) and active packaging, which release preservatives or antimicrobial agents, have shown great promise in extending the shelf life and maintaining the nutritional quality of fresh produce.

  Another significant area of innovation is the use of biological and chemical treatments to reduce post-harvest losses. Techniques such as the application of natural coatings, like edible waxes or biofilms, can create a protective barrier on the surface of fruits and vegetables, reducing moisture loss and microbial growth. Furthermore, the development of post-harvest treatments using natural compounds and biocontrol agents helps in controlling pests and diseases without relying on synthetic chemicals. These sustainable approaches not only enhance the shelf life and safety of produce but also meet the growing consumer demand for natural and organic products. As these innovations continue to evolve, they offer substantial opportunities to improve the efficiency and sustainability of the global fruit and vegetable market, ensuring that consumers have access to fresh, nutritious, and high-quality produce year-round.

Key players in Global Frozen And Fruit & Veg Market include :

• BRF S.A
• Astral Foods
• Hormel Foods
• Sisters Food
• Waitrose
• Wm. Morrison
• Samworth
• General Mills
• Conagra Brands

In this report, the profile of each market player provides following information:

• Company Overview and Product Portfolio
• Key Developments
• Financial Overview
• Strategies
• Company SWOT Analysis