Global Electric Blankets Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

By Product;

Under Blankets, Over Blankets, Throw Blankets, and Heated Mattress Pads.

By Material;

Cotton, Wool, Polyester, Fleece, Acrylic, and Others.

By Size;

Single Size, Full/Queen Size, and King Size.

By Application;

Personal Use(Residential and Outdoor Activities), Commercial Use(Hospitality Industry, Healthcare Facilities, and Others), and Specialized Applications(Therapeutic Use [For Arthritis, Muscle Pain, etc.], Baby Care, Elderly Care, and Others).

By Distribution Channel;

Online(Direct-to-Consumer (D2C), E-commerce Platforms) and Offline(Hypermarkets/Supermarkets, Specialty Stores, and Department Stores).

By Geography;

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America - Report Timeline (2021 - 2031).
Report ID: Rn207861822 Published Date: March, 2025 Updated Date: April, 2025

Introduction

Global Electric Blankets Market (USD Million), 2021 - 2031

In the year 2024, the Global Electric Blankets Market was valued at USD 1,151.28 million. The size of this market is expected to increase to USD 1,873.02 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 7.2%.

The market is witnessing a surge fueled by the integration of cutting-edge technological advancements into consumer convenience products. Features such as waterproofing, stain resistance, battery-powered operation, lightweight design, and portability are rapidly gaining popularity, particularly among consumers residing in regions with prolonged winters and those seeking relief from various pain-related ailments.

Electric blankets, offering a more economical alternative to traditional heaters, are highly sought after in countries experiencing harsh winters. Manufacturers are diligently working on enhancing the design of these blankets, focusing on developing well-insulated sheets lined with thick fleece to provide exceptional natural insulation and warmth. They are introducing innovative solutions such as washable and portable electric blankets to cater to evolving consumer preferences and needs.

Despite the growing demand, safety concerns loom as a significant challenge to market growth. Instances of electric blankets overheating pose potential hazards, particularly concerning for pregnant women due to the risk of low-frequency electromagnetic field exposure. Such exposure is associated with adverse health effects, including the heightened risk of childhood leukemia and brain tumors. Addressing these safety concerns is critical for sustaining the growth trajectory of the electric blanket market and ensuring consumer confidence in the products.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Product
    2. Market Snapshot, By Material
    3. Market Snapshot, By Size
    4. Market Snapshot, By Application
    5. Market Snapshot, By Distribution Channel
    6. Market Snapshot, By Region
  4. Global Electric Blankets Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. Drivers
        1. Rising demand for energy-efficient solutions
        2. Advancements in technology
        3. Changing weather patterns
        4. Rise of Versatile Electric Blankets
      2. Restraints
        1. Safety concerns
        2. Seasonal demand
        3. Risks associated with the electric blankets
      3. Opportunities
        1. Product diversification
        2. Health and Wellness Trends
        3. Partnerships and Collaborations
        4. Growing demand for electric blankets in the commercial sector
    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Segmentation
    1. Global Electric Blankets Market, By Product, 2021 - 2031 (USD Million)
      1. Over Blankets
      2. Throw Blankets
      3. Heated Mattress Pads
    2. Global Electric Blankets Market, By Material, 2021 - 2031 (USD Million)
      1. Cotton
      2. Wool
      3. Polyester
      4. Fleece
      5. Acrylic
      6. Others
    3. Global Electric Blankets Market, By Size, 2021 - 2031 (USD Million)
      1. Single Size
      2. Full/Queen Size
      3. King Size
    4. Global Electric Blankets Market, By Application, , 2021 - 2031 (USD Million)
      1. Personal Use
        1. Residential
        2. Outdoor Activities
      2. Commercial Use
        1. Hospitality Industry
        2. Healthcare Facilities
        3. Others
      3. Specialized Applications
        1. Therapeutic Use
        2. Baby Care
        3. Elderly Care
        4. Others
    5. Global Electric Blankets Market, By Distribution Channel, 2021 - 2031 (USD Million)
      1. Online
        1. Direct-to-Consumer (D2C)
        2. E-Commerce Platforms
      2. Offline
        1. Hypermarkets/Supermarkets
        2. Specialty Stores
        3. Department Stores
    6. Global Electric Blankets Market, By Geography, 2021 - 2031 (USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Benelux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia & New Zealand
        5. South Korea
        6. ASEAN (Association of South East Asian Countries)
        7. Rest of Asia Pacific
      4. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
      5. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
  6. Competitive Landscape
    1. Company Profiles
      1. Silentnight Group Limited
      2. Morphy Richards Ltd
      3. Snugnights UK LLP
      4. Beurer GmbH
      5. Tenacta Group (Daga)
      6. Zonli
      7. Xiaomi
      8. Caiyang
      9. Slumberdown
      10. Argos Limited
      11. Biddeford Blankets LLC
      12. MAXSA Innovations LLC
  7. Analyst Views
  8. Future Outlook of the Market