Global Connected Tire Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

The segmentation of the global connected tire market by rim size, sales channel, and vehicle type offers insights into the diverse applications and opportunities within the industry.

By rim size, the market is divided into three categories: 12’’-17’’, 18’’-21’’, and greater than 22’’. Each segment caters to different vehicle types and usage scenarios. The 12’’-17’’ segment primarily serves compact and mid-size passenger vehicles, offering a balance between comfort, fuel efficiency, and affordability. The 18’’-21’’ segment targets premium and performance vehicles, where larger rim sizes are favored for enhanced handling, aesthetics, and braking performance. The greater than 22’’ segment caters to specialized applications such as luxury SUVs, high-performance sports cars, and off-road vehicles, where oversized rims are desired for their visual impact and off-road capabilities.

In terms of sales channels, the market is segmented into OEMs (Original Equipment Manufacturers) and aftermarket. OEMs supply connected tires directly to vehicle manufacturers for installation on new vehicles, often as part of integrated telematics and vehicle management systems. Aftermarket sales channels encompass tire retailers, automotive service centers, and online platforms, where consumers can purchase connected tires for replacement or upgrade purposes. Aftermarket sales offer opportunities for tire manufacturers to reach a broader audience and capitalize on the growing demand for connected tire solutions among vehicle owners seeking to retrofit their vehicles with advanced technologies.

By vehicle type, the market is segmented into passenger vehicles and commercial vehicles. Passenger vehicles include cars, SUVs, and light trucks used for personal transportation, where connected tires offer benefits such as enhanced safety, comfort, and convenience. Commercial vehicles encompass trucks, buses, and vans used for commercial purposes, where connected tires play a crucial role in fleet management, efficiency optimization, and operational safety. Fleet operators can leverage connected tire technologies to monitor tire conditions, track vehicle performance, and schedule maintenance proactively, reducing downtime and improving overall fleet efficiency.

The segmentation of the global connected tire market by rim size, sales channel, and vehicle type highlights the diverse applications and opportunities within the industry. By understanding the unique needs and preferences of different customer segments, tire manufacturers, OEMs, and aftermarket suppliers can tailor their product offerings and marketing strategies to capitalize on emerging trends and drive growth in the connected tire market.

Global Connected Tire Segment Analysis

In this report, the Global Connected Tire Market has been segmented by Rim Size, Sales Channel, Vehicle and Geography.

Global Connected Tire Market, Segmentation by Rim Size

The Global Connected Tire Market has been segmented by Rim Size into 12-17, 18-21 and Greater than 22.

The 12’’-17’’ category caters primarily to compact and mid-size passenger vehicles, offering a balance of performance, comfort, and affordability. These rim sizes are commonly found on sedans, hatchbacks, and crossover SUVs, where consumers prioritize fuel efficiency and everyday usability. Connected tire solutions tailored to this segment focus on enhancing safety through real-time monitoring of tire pressure, tread wear, and road conditions, providing drivers with actionable insights to maintain optimal tire performance and vehicle handling.

In contrast, the 18’’-21’’ segment targets premium and performance-oriented vehicles, where larger rim sizes are preferred for their aesthetic appeal and enhanced driving dynamics. This category includes luxury sedans, sports cars, and high-performance SUVs, where drivers seek superior handling, braking, and cornering capabilities. Connected tire technologies in this segment emphasize performance optimization and precision monitoring, leveraging advanced sensors and data analytics to provide drivers with real-time feedback on tire health, temperature, and grip levels, enhancing both safety and driving pleasure.

The greater than 22’’ category caters to specialized applications such as luxury SUVs, custom-built vehicles, and off-road trucks, where oversized rims are chosen for their visual impact and off-road capabilities. These rim sizes are often associated with niche segments of the automotive market, where consumers prioritize customization and personalization. Connected tire solutions for this segment offer advanced features tailored to specific use cases, such as rugged terrain monitoring, tire pressure adjustments for variable road conditions, and customized performance settings for optimal traction and stability.

The segmentation of the global connected tire market by rim size reflects the diverse preferences and priorities of vehicle owners, spanning from compact economy cars to high-performance sports vehicles and specialized off-road applications. By offering connected tire solutions tailored to each rim size category, tire manufacturers and technology providers can address the unique needs of different customer segments and capitalize on opportunities for innovation, growth, and market expansion within the automotive industry.

Global Connected Tire Market, Segmentation by Sales Channel

The Global Connected Tire Market has been segmented by Sales Channel into OEMS and Aftermarket.

OEMs represent the primary channel through which connected tires are integrated into new vehicles during the manufacturing process. Automakers collaborate with tire manufacturers to incorporate connected tire technology seamlessly into their vehicles, often as part of integrated telematics and vehicle management systems. This approach allows OEMs to offer advanced safety and convenience features to consumers, enhancing the overall value proposition of their vehicles. Connected tires supplied through OEM channels benefit from close integration with vehicle systems, providing drivers with real-time insights into tire health, performance, and road conditions.

The aftermarket segment encompasses tire retailers, automotive service centers, and online platforms where consumers can purchase connected tires for replacement or upgrade purposes. Aftermarket sales channels offer a broader range of options and flexibility for consumers seeking to retrofit their existing vehicles with connected tire solutions. This channel is particularly appealing to owners of older vehicles or vehicles without built-in connected tire capabilities, as it allows them to access the latest technology and benefits without purchasing a new vehicle. Additionally, aftermarket sales channels provide opportunities for tire manufacturers to reach a wider audience and capitalize on the growing demand for connected tire solutions among consumers and fleet operators.

The segmentation of the global connected tire market by sales channel reflects the diverse distribution channels and purchasing behaviors within the automotive industry. By leveraging both OEM and aftermarket channels, tire manufacturers, automakers, and technology providers can effectively meet the needs and preferences of consumers and businesses worldwide, driving adoption and market growth for connected tire technologies.

Global Connected Tire Market, Segmentation by Vehicle

The Global Connected Tire Market has been segmented by Vehicle into Passenger Vehicles and Commercial Vehicles.

Passenger vehicles encompass a wide range of automobiles, including sedans, hatchbacks, SUVs, and crossover vehicles, designed primarily for personal transportation. Connected tires for passenger vehicles are focused on enhancing safety, comfort, and convenience for drivers and passengers. These tires leverage embedded sensors and wireless communication technologies to provide real-time monitoring of tire pressure, temperature, and tread wear. By offering drivers alerts and notifications about tire health and road conditions, connected tires enhance overall safety and peace of mind for passengers during their daily commutes or long-distance travels.

In contrast, commercial vehicles are used for business purposes, such as transporting goods or passengers, and include trucks, buses, vans, and commercial fleets. Connected tires for commercial vehicles play a crucial role in fleet management, efficiency optimization, and operational safety. Fleet operators can leverage connected tire technologies to monitor tire conditions, track vehicle performance, and schedule maintenance proactively. By providing real-time insights into tire health and performance, connected tires help minimize downtime, reduce operational costs, and enhance overall fleet efficiency, ensuring on-time deliveries and passenger transport services.

The segmentation of the global connected tire market by vehicle type reflects the diverse applications and requirements within the automotive industry. By offering connected tire solutions tailored to both passenger and commercial vehicles, tire manufacturers, technology providers, and fleet operators can address the specific needs and preferences of different customer segments, driving adoption and market growth for connected tire technologies. Additionally, as the automotive industry continues to evolve with advancements in autonomous and electric vehicles, connected tire technologies are expected to play an increasingly integral role in enhancing safety, efficiency, and performance across all vehicle types.

Global Connected Tire Market, Segmentation by Geography

In this report, the Global Connected Tire Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.

Global Connected Tire Market Share (%), by Geographical Region, 2024

In North America, the connected tire market is characterized by a strong emphasis on safety, innovation, and technological advancements. The region is home to leading automotive manufacturers, tire suppliers, and technology providers driving the adoption of connected tire solutions. Stringent safety regulations, such as tire pressure monitoring system (TPMS) mandates, and a growing focus on vehicle connectivity and automation contribute to market growth. Additionally, increasing consumer awareness of the benefits of connected tire technologies and a robust aftermarket ecosystem further propel market expansion in North America.

The Middle East and Africa region presents opportunities for market growth driven by infrastructure development, economic growth, and rising vehicle ownership. Government initiatives to improve road safety and reduce accidents are expected to drive the adoption of connected tire technologies in the region. Additionally, the expansion of commercial fleets, particularly in logistics and transportation sectors, presents opportunities for connected tire solutions to enhance fleet efficiency and operational safety.

Latin America, while facing economic challenges, exhibits potential for market growth in connected tires driven by increasing vehicle sales and urbanization. Rising consumer demand for safety features, coupled with regulatory initiatives to improve vehicle safety standards, is expected to drive market expansion in the region. Additionally, the aftermarket segment in Latin America presents opportunities for tire manufacturers and technology providers to offer connected tire solutions to vehicle owners seeking to upgrade their vehicles with advanced safety and monitoring features.

The segmentation of the global connected tire market by geography underscores the diverse opportunities and challenges within different regions. By understanding regional variations in market dynamics, regulatory landscapes, and consumer preferences, stakeholders can tailor their strategies and product offerings to capitalize on opportunities and drive market growth in the connected tire industry worldwide.

This report provides an in depth analysis of various factors that impact the dynamics of Global Connected Tire Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.

Drivers, Restraints and Opportunity Analysis

Drivers :

• Safety Concerns
• Regulatory Requirements
• Efficiency and Sustainability

• Advancements in Sensor Technology - Advancements in sensor technology have been instrumental in driving innovation and enhancing the capabilities of connected tire systems in the automotive industry. Over the years, significant progress has been made in the development of sensors capable of accurately measuring various parameters related to tire performance, road conditions, and vehicle dynamics.

  One notable advancement is the miniaturization of sensors, enabled by developments in microelectromechanical systems (MEMS) and nanotechnology. These miniaturized sensors can be embedded within tire structures without compromising tire integrity or performance, allowing for seamless integration into connected tire systems. By minimizing size and weight, these sensors ensure minimal impact on tire balance and rotational characteristics, while still providing accurate and reliable measurements of tire pressure, temperature, and tread wear.

  Another key advancement is the improvement in sensor accuracy and precision, achieved through advancements in sensor design, materials, and signal processing algorithms. Modern sensors are capable of measuring tire parameters with high levels of accuracy and resolution, allowing for precise monitoring of tire health and performance. This enhanced accuracy enables early detection of issues such as underinflation, uneven wear, and road hazards, enabling drivers to take proactive measures to maintain optimal tire conditions and ensure vehicle safety.

  Advancements in wireless communication technologies have facilitated real-time transmission of sensor data from tires to onboard vehicle systems or cloud-based platforms. Wireless sensor networks enable seamless connectivity and data exchange between connected tire systems and vehicle electronics, providing drivers with instant access to tire health information and alerts. This real-time monitoring capability enhances driver awareness, enabling timely responses to changing road conditions and potential safety hazards.

  Advancements in sensor fusion and data analytics have enabled the integration of multiple sensor inputs to provide comprehensive insights into tire performance and vehicle dynamics. By combining data from tire pressure sensors, accelerometers, gyroscopes, and wheel speed sensors, connected tire systems can analyze complex interactions between tires, road surfaces, and vehicle systems to optimize performance and safety. Advanced data analytics algorithms can detect patterns, trends, and anomalies in sensor data, enabling predictive maintenance, performance optimization, and proactive safety interventions.

Restraints :

• Cost of Implementation
• Complexity and Reliability Concerns
• Data Privacy and Security Risks

• Interoperability Challenges - Interoperability challenges represent significant hurdles in the widespread adoption and integration of connected tire systems within the automotive industry. These challenges arise from the diverse range of tire manufacturers, vehicle models, and communication protocols, which can create compatibility issues and hinder seamless data exchange between connected tire systems and onboard vehicle electronics.

  One of the primary interoperability challenges is the lack of standardized communication protocols and data formats across different tire manufacturers and vehicle models. Each manufacturer may use proprietary communication protocols or data encoding schemes for transmitting sensor data from tires to onboard vehicle systems or cloud-based platforms. Without standardized protocols, interoperability between connected tire systems and vehicle electronics becomes difficult, leading to compatibility issues and limited functionality.

  Interoperability challenges can arise from differences in sensor technologies, calibration methods, and data processing algorithms used by different tire manufacturers. Variations in sensor accuracy, precision, and calibration techniques can result in discrepancies in tire pressure readings or tread wear measurements between different tire models, complicating data interpretation and analysis. Inconsistent data formats and units of measurement further exacerbate interoperability issues, making it challenging to aggregate and compare data from different sources.

  Another aspect of interoperability challenges is the integration of connected tire systems with existing vehicle telematics and infotainment systems. Many vehicles are equipped with proprietary telematics platforms or infotainment systems developed by vehicle manufacturers, which may not natively support integration with third-party connected tire systems. This lack of integration capabilities can limit the functionality of connected tire solutions and hinder seamless data exchange between tires and onboard vehicle systems.

  Interoperability challenges extend beyond technical considerations to encompass regulatory compliance and industry standards. Regulatory requirements for tire pressure monitoring systems (TPMS) may vary between regions, requiring tire manufacturers to ensure compliance with multiple regulatory frameworks. Additionally, industry standards for data formats, communication protocols, and interoperability testing may be lacking or fragmented, further complicating efforts to achieve seamless interoperability across different tire models and vehicle platforms.

  Addressing interoperability challenges requires collaboration among tire manufacturers, vehicle OEMs, technology providers, and regulatory bodies to establish common standards and protocols for connected tire systems. Industry initiatives focused on standardization, interoperability testing, and certification can help mitigate compatibility issues and promote seamless integration of connected tire solutions across diverse vehicle fleets. By overcoming interoperability challenges, stakeholders can unlock the full potential of connected tire technologies and realize the benefits of improved safety, efficiency, and connectivity in the automotive industry.

Opportunities :

• Safety Enhancements
• Fleet Management Solutions
• Efficiency Optimization

• Data-driven Insights - Data-driven insights represent a cornerstone of the value proposition offered by connected tire systems in the automotive industry. These systems leverage advanced sensors, wireless communication, and data analytics to collect, analyze, and interpret real-time data from tires, providing actionable insights to drivers, fleet operators, and vehicle manufacturers.

  One of the key benefits of data-driven insights from connected tire systems is improved safety. By continuously monitoring tire parameters such as pressure, temperature, and tread wear, these systems can detect abnormalities and potential safety hazards before they escalate into critical issues. Real-time alerts and notifications enable drivers to take proactive measures, such as inflating underinflated tires or adjusting driving behavior, to mitigate risks and ensure safer journeys for themselves and other road users.

  Data-driven insights from connected tire systems enable optimized vehicle performance and efficiency. By providing real-time information on tire health and road conditions, these systems help drivers and fleet operators make informed decisions to maximize fuel efficiency, extend tire lifespan, and reduce maintenance costs. For example, tire pressure monitoring systems (TPMS) can alert drivers to underinflated tires, which can lead to increased fuel consumption and premature tire wear if left unaddressed. By maintaining optimal tire pressure, drivers can improve fuel efficiency and reduce environmental impact.

  Data-driven insights from connected tire systems enable predictive maintenance and proactive fleet management. By analyzing historical data and patterns in tire performance, these systems can identify potential maintenance issues and predict when tires are likely to require replacement or servicing. Fleet operators can leverage this information to schedule maintenance proactively, minimize downtime, and optimize fleet operations. Predictive maintenance strategies help reduce maintenance costs, improve vehicle reliability, and enhance overall fleet efficiency.

  Data-driven insights from connected tire systems contribute to product development and innovation within the automotive industry. Tire manufacturers and vehicle OEMs can analyze data collected from connected tires to gain insights into tire performance, usage patterns, and customer preferences. This information can inform the design of next-generation tires and vehicles, leading to innovations in tire materials, tread patterns, and vehicle dynamics.

Key players in Global Connected Tire Market include :

• Bridgestone Corporation
• The Goodyear Tire & Rubber Company
• MICHELIN
• Continental AG
• Pirelli & C. S.p.A.

In this report, the profile of each market player provides following information:

• Company Overview and Product Portfolio
• Key Developments
• Financial Overview
• Strategies
• Company SWOT Analysis