Global Cancer Drugs Market Growth, Share, Size, Trends and Forecast (2025 - 2031)
By Drug Class;
Cytotoxic Drugs, Targeted Drugs, Hormonal Drugs, and Others.By Indication;
Lung Cancer, Stomach Cancer, Colorectal Cancer, Breast Cancer, Prostate Cancer, and Others.By Therapy;
Immunotherapy, Targeted Therapy, Chemotherapy, Hormone Therapy and Others.By Cancer Type;
Breast Cancer, Blood Cancer, Gastrointestinal Cancer, Prostate Cancer, Skin Cancer, Lung Cancer and Others.By Geography;
North America, Europe, Asia Pacific, Middle East and Africa and Latin America - Report Timeline (2021 - 2031).Introduction
Global Cancer Drugs Market (USD Million), 2021 - 2031
In the year 2024, the Global Cancer Drugs Market was valued at USD 180,948.28 million. The size of this market is expected to increase to USD 300,202.09 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 7.5%.
The global market for cancer drugs has witnessed significant growth in recent years, driven by advancements in medical research, increasing prevalence of cancer worldwide, and evolving treatment modalities. Cancer remains one of the leading causes of mortality globally, with a diverse range of cancer types necessitating continuous innovation in drug development. As such, pharmaceutical companies are heavily investing in research and development to introduce novel therapies that target specific types of cancer more effectively. This commitment to innovation has led to the emergence of personalized medicine and immunotherapy as promising avenues in cancer treatment.
In terms of market dynamics, the cancer drugs market is characterized by a competitive landscape with numerous players ranging from multinational pharmaceutical giants to biotechnology firms specializing in oncology. This competition fosters a climate of innovation and collaboration, with partnerships often formed to leverage complementary strengths in drug discovery and development. Additionally, the market is influenced by regulatory frameworks that govern drug approvals, ensuring that new treatments meet rigorous safety and efficacy standards before entering the market.
From a geographical perspective, North America and Europe historically have been the largest markets for cancer drugs, owing to high healthcare expenditure, advanced healthcare infrastructure, and robust research capabilities. However, there is a growing focus on emerging markets in Asia Pacific and Latin America, driven by increasing incidence of cancer and improving access to healthcare. This shift underscores the global nature of the cancer drugs market, with opportunities and challenges existing across different regions as companies strive to address unmet medical needs and improve patient outcomes.
Global Cancer Drugs Market Recent Developments
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In July 2022, GSK acquired Sierra Oncology, a biopharmaceutical company headquartered in California.
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In July 2022, AstraZeneca announced its acquisition of TeneoTwo to expand its pipeline for treating hematological cancers.
Segment Analysis
The Global Cancer Drugs Market has been segmented into Drug Class, Indication, Therapy, and Cancer Type, each of which plays a critical role in the treatment and management of various cancer types. Understanding these segments helps in identifying the therapeutic approaches, drugs, and patient groups that drive growth and innovation in the cancer drugs market.
Drug Class is a key segmentation that includes chemotherapy, immunotherapy, targeted therapy, and hormonal therapy, each serving distinct roles in cancer treatment. Chemotherapy drugs are designed to kill rapidly dividing cancer cells but may also affect normal cells, leading to side effects. Immunotherapy uses the body's immune system to fight cancer, offering a targeted approach with fewer side effects compared to chemotherapy. Targeted therapy targets specific molecules involved in cancer cell growth, providing more precise treatment options. Hormonal therapy works by blocking hormones that fuel certain cancers, such as breast and prostate cancer. The diversity of drug classes provides oncologists with a range of treatment options tailored to specific cancer types and patient needs.
Indication in the cancer drugs market refers to the specific conditions or symptoms that a drug is intended to treat. Cancer drugs are used for various cancer types and to address disease stages or other related complications. This includes preventive treatments for high-risk individuals, adjuvant therapy after surgery to prevent recurrence, and palliative care to relieve symptoms and improve the quality of life for advanced cancer patients. Drugs may also be used for metastatic cancers, where cancer has spread to other parts of the body. The market is driven by drugs developed for different indications based on the stage and type of cancer.
Therapy options in the cancer drugs market include monotherapy, where a single drug is used, and combination therapy, which involves using multiple drugs in tandem to increase efficacy. Combination therapies are gaining popularity due to their potential to target cancer from different angles, reducing the likelihood of resistance and improving outcomes. Adjuvant therapies are used in conjunction with primary treatment methods such as surgery or radiation therapy to enhance effectiveness. The choice of therapy depends on the cancer stage, patient condition, and response to previous treatments, making this a crucial segment in determining treatment regimens.
Cancer Type segmentation identifies the specific types of cancer targeted by various drugs. This includes common cancers like lung cancer, breast cancer, prostate cancer, colorectal cancer, and leukemia, as well as rarer forms like pancreatic cancer, melanoma, and sarcoma. Each cancer type requires tailored therapeutic approaches due to differences in tumor biology, genetic mutations, and response to treatment. For example, targeted therapies are particularly effective for cancers with specific genetic mutations, such as HER2-positive breast cancer. As research continues, newer therapies and drugs are being developed for specific cancer types, further enhancing personalized treatment options.
In conclusion, the segmentation of the cancer drugs market by drug class, indication, therapy, and cancer type highlights the variety of treatments available to manage the disease. These segments reflect the growing focus on personalized and targeted therapies, driven by advances in biotechnology, clinical research, and cancer genomics. Understanding these dynamics provides insights into the evolving landscape of cancer care, where precision medicine is increasingly becoming a central strategy in combating the disease.
Global Cancer Drugs Segment Analysis
In this report, the Global Cancer Drugs Market has been segmented by Drug Class, Indication, Therapy, Cancer Type and Geography.
Global Cancer Drugs Market, Segmentation by Drug Class
The Global Cancer Drugs Market has been segmented by Drug Class into Cytotoxic Drugs, Targeted Drugs, Hormonal Drugs, and Others.
This segmentation highlights the variety of therapeutic strategies employed in cancer treatment, offering different mechanisms of action based on the drug class used.
Cytotoxic Drugs are among the most widely used in cancer treatment, especially in chemotherapy. These drugs work by directly killing cancer cells or inhibiting their ability to divide. They are often effective against rapidly dividing cells, which is a characteristic of cancerous cells. However, they can also affect healthy, dividing cells, leading to side effects such as hair loss, nausea, and weakened immune function. Cytotoxic drugs are commonly used in the treatment of cancers like leukemia, lymphoma, and breast cancer, and they form the cornerstone of many chemotherapy regimens.
Targeted Drugs have emerged as a more precise approach to cancer treatment. Unlike cytotoxic drugs, which attack both cancerous and healthy cells, targeted drugs are designed to specifically target molecules or pathways involved in cancer cell growth and survival. These drugs are more selective, leading to fewer side effects and improved efficacy in certain types of cancer. Targeted therapies are commonly used in cancers with known genetic mutations, such as HER2-positive breast cancer, EGFR-mutant lung cancer, and BCR-ABL-positive chronic myelogenous leukemia (CML). As the understanding of cancer genetics and molecular biology improves, the number of targeted therapies is expected to grow.
Hormonal Drugs are used in the treatment of hormone-sensitive cancers, such as breast cancer and prostate cancer. These drugs either block the body’s production of certain hormones or interfere with their action, effectively depriving hormone-dependent cancer cells of the signals they need to grow. For example, tamoxifen is commonly used in breast cancer treatment, while anti-androgens are used for prostate cancer. Hormonal therapies are often used as adjuvant treatments after surgery or radiation to reduce the risk of recurrence, or in cases of metastatic disease to slow down cancer progression.
Others in the drug class segment include drugs that do not fit into the traditional categories of cytotoxic, targeted, or hormonal drugs. This category may encompass immunotherapy, gene therapy, and monoclonal antibodies that have unique mechanisms of action. Immunotherapy, for example, stimulates the immune system to recognize and attack cancer cells, while gene therapies aim to repair or replace faulty genes in cancer cells. The growing field of immuno-oncology, which includes checkpoint inhibitors like nivolumab and pembrolizumab, is a major area of focus within this category, offering promising new treatments for cancers that were previously difficult to treat.
In conclusion, the segmentation of the cancer drugs market by drug class reflects the diverse therapeutic options available for cancer treatment. Each drug class provides distinct mechanisms for targeting cancer cells, with ongoing research and clinical trials driving the development of more targeted and personalized therapies. As scientific understanding of cancer biology advances, the market will continue to see the introduction of innovative drugs that offer more effective and less toxic treatment options for patients.
Global Cancer Drugs Market, Segmentation by Indication
The Global Cancer Drugs Market has been segmented by Indication into Lung Cancer, Stomach Cancer, Colorectal Cancer, Breast Cancer, Prostate Cancer, and Others.
This segmentation reflects the varied nature of cancer and the different approaches required to treat each cancer type effectively.
Lung Cancer remains one of the leading indications in the cancer drugs market due to its high incidence and mortality rates. The treatment of lung cancer has evolved significantly, with advancements in targeted therapies, immunotherapies, and chemotherapy regimens. Drugs such as EGFR inhibitors, ALK inhibitors, and immune checkpoint inhibitors have proven to be effective in treating specific subtypes of non-small cell lung cancer (NSCLC). The focus is increasingly on personalized treatments based on the genetic profile of the tumor, enabling more effective and less toxic therapies.
Stomach Cancer is another major indication in the cancer drugs market. Though relatively less common than lung and breast cancers, stomach cancer is often diagnosed at later stages, making treatment challenging. Chemotherapy, targeted therapies such as HER2 inhibitors, and immunotherapies are commonly used to treat advanced-stage gastric cancer. The growing emphasis on molecular profiling of tumors has led to more personalized approaches, improving the effectiveness of treatment and survival rates for patients with stomach cancer.
Colorectal Cancer is one of the most prevalent types of cancer worldwide, with both men and women affected. Treatment for colorectal cancer involves a combination of surgery, chemotherapy, targeted therapies, and, more recently, immunotherapies. Drugs targeting EGFR, VEGF, and PD-1/PD-L1 have become integral to managing advanced colorectal cancer. Immunotherapies and novel drug combinations are being explored in clinical trials to improve outcomes for patients, particularly those with metastatic disease.
Breast Cancer is one of the largest segments in the cancer drugs market, driven by the high incidence of the disease and the availability of various targeted treatments. Breast cancer treatment varies depending on factors such as hormone receptor status, HER2 status, and the stage of the cancer. Hormonal therapies, HER2-targeted therapies, and chemotherapy are commonly used, with immune checkpoint inhibitors and CDK4/6 inhibitors emerging as important treatment options for advanced or metastatic breast cancer. The ongoing focus on precision medicine continues to drive the development of new treatments tailored to individual patients.
Prostate Cancer is another significant indication within the cancer drugs market, particularly among older men. The treatment of prostate cancer includes hormonal therapies, chemotherapy, and targeted therapies. Androgen deprivation therapy (ADT) is commonly used for advanced stages, and recent advances in immunotherapy and PARP inhibitors have shown promise in treating metastatic castration-resistant prostate cancer (mCRPC). As with other cancers, personalized treatment approaches based on genetic and molecular profiling are becoming increasingly important.
Others in the indication segment include less common types of cancer, such as liver cancer, ovarian cancer, kidney cancer, and bladder cancer, among others. These cancers often require specialized treatment regimens, which may include chemotherapy, targeted therapies, immunotherapy, or a combination of approaches. As research progresses, new drugs and treatment strategies for these and rare cancers continue to emerge, driving growth in the market.
In summary, the segmentation by indication underscores the diverse treatment strategies needed for different types of cancer. Each cancer type has its own set of challenges, and ongoing advancements in drug development are helping to address these with more personalized, effective treatments. The market for cancer drugs continues to grow as new therapies are introduced for a wide range of indications, offering hope for improved survival rates and better quality of life for patients.
Global Cancer Drugs Market, Segmentation by Therapy
The Global Cancer Drugs Market has been segmented by Therapy into Immunotherapy, Targeted Therapy, Chemotherapy, Hormone Therapy and Others.
The Global Cancer Drugs Market is a dynamic sector driven by advancements in therapeutic strategies aimed at combating various types of cancer. This market has been strategically segmented by therapy to address specific mechanisms and targets within cancer cells. Immunotherapy, a cutting-edge approach, harnesses the body's immune system to fight cancer cells. It has gained significant traction due to its ability to offer durable responses and fewer side effects compared to traditional treatments like chemotherapy. Key players in this segment are continually innovating to enhance efficacy and broaden the spectrum of cancers that can be effectively treated using immunotherapies.
Targeted therapy represents another pivotal segment in the cancer drugs market, focusing on specific molecules or pathways crucial for cancer cell survival and proliferation. This precision approach allows for tailored treatments that can potentially improve outcomes while minimizing damage to healthy tissues. The development of targeted therapies has been accelerated by advances in molecular biology and genomics, which enable a deeper understanding of cancer biology at the molecular level. As a result, targeted therapies are increasingly becoming a cornerstone in the treatment paradigm for many types of cancers, driving growth and investment in this segment of the market.
Chemotherapy and hormone therapy, although more established, continue to play crucial roles in cancer treatment. Chemotherapy involves the use of drugs to kill or inhibit the growth of cancer cells throughout the body, often used in combination with surgery or radiation therapy. Meanwhile, hormone therapy works by altering hormone levels in the body to slow or stop the growth of hormone-sensitive tumors. These therapies remain integral options, particularly in cases where other treatments may not be suitable or effective. Overall, the segmentation of the global cancer drugs market reflects a diverse landscape of innovative approaches and established therapies, all aimed at improving patient outcomes and advancing the fight against cancer.
Global Cancer Drugs Market, Segmentation by Cancer Type
The Global Cancer Drugs Market has been segmented by Cancer Type into Breast Cancer, Blood Cancer, Gastrointestinal Cancer, Prostate Cancer, Skin Cancer, Lung Cancer and Others.
The Global Cancer Drugs Market has witnessed significant segmentation based on various cancer types, reflecting the diverse nature of oncological treatments and the specific needs of patients. Among the prominent segments is Breast Cancer, which remains a focal point due to its high incidence among women worldwide. The market for breast cancer drugs continues to expand with advancements in targeted therapies and immunotherapies, aimed at improving survival rates and quality of life for patients.
Blood Cancer, encompassing leukemia, lymphoma, and myeloma, represents another crucial segment in the global cancer drugs market. Treatments for blood cancers have evolved rapidly with the introduction of novel therapies such as CAR-T cell therapies and monoclonal antibodies. These advancements have not only prolonged survival but also offered potential cures in certain cases, thereby driving the growth of this segment.
Gastrointestinal Cancer, including cancers of the colon, rectum, stomach, liver, and pancreas, forms a substantial part of the market due to its prevalence and challenging treatment landscape. Therapies for gastrointestinal cancers range from chemotherapy and radiation to targeted therapies tailored to specific genetic mutations. The market growth in this segment is propelled by ongoing research into personalized medicine and the development of innovative drug combinations to combat resistance and improve outcomes for patients.
Global Cancer Drugs Market, Segmentation by Geography
In this report, the Global Cancer Drugs Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Global Cancer Drugs Market Share (%), by Geographical Region, 2024
In 2023, the global cancer drugs market exhibited significant regional variations in market share, reflecting diverse healthcare landscapes and economic conditions across different parts of the world. North America maintained a dominant position with a substantial market share, primarily driven by advanced healthcare infrastructure, high prevalence of cancer, and robust research and development activities. The United States, in particular, contributed significantly to this region's market share, being home to several leading pharmaceutical companies and research institutions pioneering cancer treatment innovations. The region's strong regulatory framework and high healthcare expenditure also bolstered its leadership in the global cancer drugs market.
Europe continued to hold a considerable share of the global cancer drugs market in 2023, characterized by a sophisticated healthcare system, extensive government funding for healthcare research, and a large patient pool. Countries like Germany, France, and the United Kingdom played pivotal roles in driving market growth, supported by their well-established pharmaceutical industries and healthcare policies that prioritize cancer treatment advancements. The region's emphasis on personalized medicine and adoption of novel therapies further contributed to its substantial market share, making it a key player in the global oncology landscape.
Asia-Pacific emerged as a rapidly growing region in the global cancer drugs market, fueled by increasing incidences of cancer, improving healthcare infrastructure, and rising healthcare spending in countries such as China, Japan, and India. The region's large population base and expanding middle-class with greater access to healthcare services drove the demand for cancer drugs. Additionally, partnerships between local and international pharmaceutical companies for clinical trials and drug development initiatives enhanced Asia-Pacific's market presence. Despite challenges such as varying regulatory landscapes and pricing pressures, the region's growing significance in global oncology research and treatment options continued to shape its increasing market share in 2023.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Cancer Drugs Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Drivers, Restraints and Opportunity Analysis
Drivers
- Research and development advancements
- Increasing cancer prevalence
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Technological innovations in drug delivery - Technological innovations in drug delivery have significantly shaped the global cancer drugs market, revolutionizing treatment approaches and patient outcomes. One prominent advancement is the development of targeted drug delivery systems. These systems utilize nanoparticles, liposomes, and other carriers to deliver drugs directly to cancer cells while minimizing damage to healthy tissues. This precision enhances treatment efficacy and reduces side effects, improving overall patient quality of life. For instance, nanotechnology enables drugs to bypass biological barriers and reach tumor sites more effectively, thereby increasing therapeutic effectiveness.
Advancements in immunotherapy have been transformative. Immunotherapeutic drugs harness the body's immune system to recognize and attack cancer cells selectively. Recent breakthroughs include checkpoint inhibitors and CAR-T cell therapies, which have shown remarkable success in treating various cancers. These therapies represent a paradigm shift from traditional chemotherapy, offering personalized treatment options and better long-term outcomes for patients. The integration of these innovations into drug delivery systems further enhances their efficacy, paving the way for more tailored and effective cancer treatments.
The advent of personalized medicine and biomarker-driven therapies has reshaped cancer treatment strategies. Molecular diagnostics allow for the identification of specific genetic mutations or biomarkers in individual patients, guiding the selection of targeted therapies. This approach not only improves treatment efficacy but also reduces the likelihood of adverse reactions. Pharmaceutical companies are increasingly investing in research and development to capitalize on these technologies, leading to a robust pipeline of innovative cancer drugs. As these technologies continue to evolve, the global cancer drugs market is expected to witness sustained growth, driven by a combination of scientific advancements and increasing demand for more effective and personalized treatment options.
Restraints
- High cost of cancer drugs
- Stringent regulatory requirements
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Side effects associated with treatments - The global cancer drugs market is a critical sector within healthcare, continuously evolving with advancements in treatment options. Despite the significant progress made in developing targeted therapies and immunotherapies, side effects remain a considerable concern for patients undergoing cancer treatment. These side effects can vary widely depending on the type of drug and individual patient factors. Common adverse effects include nausea, vomiting, fatigue, hair loss, and changes in appetite. These symptoms not only impact the physical well-being of patients but can also affect their emotional and psychological health.
In addition to immediate side effects, some cancer drugs can lead to more severe long-term complications. For instance, certain chemotherapy drugs may cause damage to vital organs such as the heart, kidneys, or liver over time. Patients receiving immunotherapy may experience autoimmune reactions where the immune system mistakenly attacks healthy tissues. Moreover, the financial burden of managing these side effects, including hospitalizations, supportive care medications, and consultations with specialists, can further strain patients and healthcare systems.
Efforts to mitigate side effects are ongoing in the pharmaceutical industry and medical research communities. Drug developers are increasingly focused on creating therapies with improved safety profiles and mechanisms to reduce adverse reactions. Supportive care has also advanced significantly, with treatments such as anti-nausea medications and growth factors helping to manage side effects more effectively. Furthermore, personalized medicine approaches aim to tailor treatments to individual patients based on genetic and biomarker profiles, potentially minimizing adverse effects by optimizing treatment regimens.
Opportunities
- Personalized medicine approaches
- Emerging markets in Asia-Pacific and Latin America
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Development of targeted therapies - The global cancer drugs market has witnessed a transformative shift with the development and advancement of targeted therapies. Unlike traditional chemotherapy, which often affects healthy cells along with cancerous ones, targeted therapies are designed to specifically target cancer cells while minimizing damage to normal cells. This approach has significantly improved treatment outcomes and patient quality of life by reducing side effects associated with broader cytotoxic treatments.
One of the key advancements in targeted therapies is the identification of specific molecular or genetic markers that are unique to certain types of cancer. These markers allow for the development of drugs that can selectively interfere with the growth and survival mechanisms of cancer cells. For example, drugs like imatinib have revolutionized the treatment of chronic myeloid leukemia (CML) by targeting the BCR-ABL fusion protein, which is characteristic of CML cells. Similarly, drugs targeting HER2/neu in breast cancer or EGFR mutations in lung cancer have shown remarkable efficacy in subsets of patients whose cancers harbor these specific alterations.
The advent of personalized medicine has been closely linked with the development of targeted therapies. By analyzing a patient's genetic profile or specific biomarkers, oncologists can tailor treatment regimens that are more likely to be effective for individual patients. This approach not only enhances treatment outcomes but also contributes to the concept of precision medicine, where therapies are customized based on the unique characteristics of each patient's cancer.
Competitive Landscape Analysis
Key players in Global Cancer Drugs Market include :
- Roche
- Merck & Co., Inc.
- Novartis
- Bristol-Myers Squibb
- Pfizer
- AstraZeneca
- Johnson & Johnson
- Takeda Pharmaceutical Company
- AbbVie
- Eli Lilly and Company
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By Drug Class
- Market Snapshot, By Indication
- Market Snapshot, By Therapy
- Market Snapshot, By Cancer Type
- Market Snapshot, By Region
- Market Snapshot, By Drug Class
- Global Cancer Drugs Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
- Research and development advancements
- Increasing cancer prevalence
- Technological innovations in drug delivery
- Restraints
- High cost of cancer drugs
- Stringent regulatory requirements
- Side effects associated with treatments
- Opportunities
- Personalized medicine approaches
- Emerging markets in Asia-Pacific and Latin America
- Development of targeted therapies
- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bragaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Industry Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Global Cancer Drugs Market, By Drug Class, 2021 - 2031 (USD Million)
- Cytotoxic Drugs
- Targeted Drugs
- Hormonal Drugs
- Others.
- Global Cancer Drugs Market, By Indication, 2021 - 2031 (USD Million)
- Lung Cancer
- Stomach Cancer
- Colorectal Cancer
- Breast Cancer
- Prostate Cancer
- Others
- Global Cancer Drugs Market, By Therapy, 2021 - 2031 (USD Million)
- Immunotherapy
- Targeted Therapy
- Chemotherapy
- Hormone Therapy
- Others
- Global Cancer Drugs Market, By Cancer Type, 2021 - 2031 (USD Million)
- Breast Cancer
- Blood Cancer
- Gastrointestinal Cancer
- Prostate Cancer
- Skin Cancer
- Lung Cancer
- Others
- Global Cancer Drugs Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Global Cancer Drugs Market, By Drug Class, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
- Roche
- Merck & Co., Inc.
- Novartis
- Bristol-Myers Squibb
- Pfizer
- AstraZeneca
- Johnson & Johnson
- Takeda Pharmaceutical Company
- AbbVie
- Eli Lilly and Company
- Company Profiles
- Analyst Views
- Future Outlook of the Market